Senior Digital Marketing Executive

Responsibilities

• Plan and execute digital marketing efforts, including SEO/SEM, social media advertisements, and display advertising campaigns.
• Develop engaging, innovative content for regularly scheduled posts, which enlighten audiences and promote brand-focused messages.
• Analyze social media campaigns with tracking systems to gather visitor data and determine efficacy and areas for social media campaign improvement.
• Assist with agency pitches and proposals (research and strategic execution) that will require digital/social expertise.
• Good written and verbal communication in ENGLISH is a must; Mandarin would be an advantage to communicate with Mandarin-speaking clients.

Minimum Requirements

• Candidate must possess at least a Diploma, Advanced/Higher/Graduate Diploma, Bachelor's Degree in Advertising/Media, Mass Communications, Marketing, Commerce or equivalent.
• Preferred skill(s): Facebook Business Manager, Social Media Content Planner, Google Ads & Analytics, Google Search Console, Google Keywords Planner, Google Data Studio, Google Tag Manager.
• Responsible, independent, well-organized, and capable of multitasking.
• Agency background or Digital Marketing qualified individual with a minimum of 2 years experience or above would be an added advantage.