Senior Associate, Communications

Events’ Communication

• Assist with communication activities by first understanding the objectives and goals of the event or program.
• Perform according to the plan, including timelines and resource allocation.
• Coordinate with internal teams and external vendors to execute the plan effectively, ensuring that all tasks are completed on time and within budget.
• Guide the support team (internal or external), resolve any issues or challenges that arise, and maintain communication with stakeholders to ensure alignment with expectations.
• Report on the success of the event or program based on predetermined metrics and gather feedback for continuous improvement.
• Travel according to the given planning and limitations to ensure cross-state events or programs are successfully completed.
  
  

Performing

• Assist in initiating and coordinating reporting, integrating proposals and streamlining communications between KBS’s agencies and related NGOs.
• Ensure timely submission of reports to relevant government agencies or departments.
• Support KBS’s agencies on relevant esports programs in terms of technical, logistics, equipment, resources, and related matters.
• Work closely with Government Affairs, Finance & Procurement, and the CEO’s office for reporting coordination and submission.
• Support role to complete esports events & programs under ESI’s purview by MSN and/or JBSN.
• Collaborate with Government Affairs, CEO’s Office, or Strategy & Communication to execute the mandated program, whether planned programs or ad-hocs.
  
  

Social Media Management

• Responsible for managing official social media channels, including community management. Lead the development of content editorial calendars, content plans, and execution.
• Report and optimize social media content - including paid social where needed. Able to measure eyeball rates, social and web, i.e., conversion and bounce rates.
• Analyze content marketing metrics, adjust strategies as needed, and set up tracking mechanisms for digital content distribution.
  
  

Graphic Design

• Work together with the Creative & Digital Team to curate high quality, brand-compliant, and UX-compliant designs.
• Execute graphic design workflow from end-to-end, or part of the workflow according to the work plan assigned.
• Coordinate and liaise with outside agencies, art service providers, web designers, marketing agents, printers’ services, and colleagues as necessary.
  
  

Video Creation

• Assist in the execution of video content creation with high engagement and conversion rates, in collaboration with the Creative & Digital Team.
• Conduct efficient research, content sourcing, and data extraction for the purpose of content and any other purpose assigned. Able to research industry-related topics and produce engaging copies for end users.
• Exercise a keen eye for detail, be problem solvers, and prepare to be the last line of defense before content ends up in front of the user.
  
  

Website Management

• Responsible for managing all the websites owned by the brand.
• Conduct annual web design/content audits for all websites belonging to the brand.
• Ensure the information on all websites belonging to the brand is refreshed with current information.
  
  

Brand Management & Operations

• Curate brand messaging and expand brand reach in collaboration with the Creative & Digital Team.
• Review and update program branding annually.
• Assist in the operations of an event (if needed) in all aspects to ensure its smooth execution.
• Throughout the event, address any issues or challenges that arise, and make real-time adjustments as needed to keep the event running smoothly and collaborate with support services (if needed).
  
  

Minimum Requirements

• A bachelor’s degree in any field, but specialization in Communications is preferred.
• 2-3 years or more of working experience in a related field, especially in a leadership or managerial role.
• Experience in the Esports Industry will be highly encouraged.
• Able to work independently, willing to take unpopular decisions based on fact-finding and logical reasoning, as well as provide unbiased recommendations.
• Pragmatic, hands-on, flexible, and adaptable to change; continuously driven to challenge and improve; self-starter.
• High working knowledge of Office/MacOS work applications, co-working applications (e.g., Google Suite apps), and content organization applications (e.g., Hootsuite).
• Familiarity or working knowledge of project management applications (e.g., Trello, Asana, Microsoft Projects), Adobe Illustrator, Photoshop, or any industry-standard production applications is a plus.
  
  

[Apply now at this link]