Revenue Operations (RevOps) Analyst / Senior Analyst

Revenue Operations (RevOps) Analyst / Senior Analyst

• Own CRM administration, ensuring data accuracy and integrity.
• Optimize CRM workflows, troubleshoot issues, and manage system integrations.
• Train teams on CRM best practices and data hygiene.
• For Senior Analyst: Lead CRM enhancements, evaluate new tools, and drive automation strategy.

2. Data Analytics & Revenue Reporting

• Develop/Maintain dashboards and reports to track sales pipeline, conversion rates, sales length cycle, and revenue performances.
• Provide real-time performance insights to leadership for strategic decision-making.
• Support forecasting efforts by analyzing sales trends and pipeline velocity.
• For Senior Analyst: Develop predictive models and provide strategic insights to optimize revenue processes.

3. Sales Ops Process Management, Optimization & Automation

• Support the sales team by ensuring a smooth enrolment process for learners, including tracking learner payments to ensure timely collection and management of learner contracts to ensure compliance and proper documentation.
• Identify inefficiencies in sales processes and suggest improvements.
• For Senior Analyst: Lead process transformation initiatives and drive continuous improvement.

4. Marketing & Learner Success Collaboration

• Work with marketing to measure campaign performance and refine targeting strategies.
• Ensure Marketing Qualified Leads (MQLs) are effectively nurtured and converted into Sales Qualified Leads (SQLs).
• Track and refine campaign performance based on conversion data.
• Align learner onboarding & retention processes with revenue objectives.
• For Senior Analyst: Act as a key business partner to sales and marketing leads.

5. Performance Tracking & GTM Strategy Support

• Define and track KPIs across sales and marketing teams.
• Support strategic planning by analyzing market trends and competitor benchmarks.
• Act as a liaison between sales, marketing, and program teams to ensure smooth operations.
• For Senior Analyst: Drive strategic alignment, influence leadership, and recommend process optimizations.

6. Event Management Support

• Assist with event logistics and coordination for in-person and virtual outreach events, including collaborating with the marketing team for EDM creation.
• Liaise with trainers and speakers to ensure content is well-curated and delivered effectively.
• Manage event registrations, attendee tracking, and post-event follow-ups.
• Work closely with sales and marketing to maximize lead generation from events.