Responsible for front marketing execution management, including joint marketing, marketing activity planning, marketing material planning, gift planning, etc., through process formulation and standardized management to ensure effective implementation of the country.
Interacted with marketing, GTM and other cross-departmental teams to complete the retail marketing plan of new product promotion and festival promotion, and cooperated with regional retail departments to promote national implementation.
Take the lead to promote the design, production and procurement of retail terminal marketing materials, formulate procedures and management norms, and promote the implementation of the national side.