Marketing Manager

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Primary Location: Seoul (KOR), Korea, Republic of

About you and this role

Dow Consumer Solutions is seeking a highly motivated, strategic, and customer-focused individual to fill an open position of a Marketing Manager, located in Seoul, Korea.

This position will be responsible for driving regional strategy definition, market research, and implementation of a robust growth plan for Dow Consumer Solutions with a focus on the Mobility & Transportation Market. The market needs for silicone solutions are growing in many exciting applications like protective coatings and thermal interface materials for automotive electronics, Silicone Elastomers, Airbags, and Battery and Power electronics for Electric Vehicles. Silicones are attractive solutions to provide performance and sustainability benefits. This position will be responsible for creating and executing a growth strategy for Mobility & Transportation Market Segments in Korea.

Beyond the strategy definition and implementation, this individual will lead the cross-functional Market Management Team (MMT) that will support the development and execution of the regional and marketing plan. To drive growth, this individual will be responsible for collecting market and customer insights to build a robust innovation portfolio that positions Dow as a market leader in this segment. Ability to interact with key customer and distributor personnel in order to translate customer needs to create compelling value propositions will be critical to success. Finally, this individual will help shape our go-to-market strategy to optimally serve the market as well as improve our digital marketing capability to ensure our products are easily found and adopted by customers and stakeholders throughout the value chain that are seeking solutions.

Marketing experience along with technical knowledge is strongly desired. Highly developed communication skills in both Korean and English are required for engagement with customers, internal R&D/Technical Service and fellow regional marketers and business leaders across Dow.

Responsibilities:

• Lead regional segment MMT’s to align cross-functional teams.
• Work to understand market sizing, dynamics, competitive intelligence, customer dynamics, customer journey to create an effective plan to grow in that environment.
• Develop and implement regional market plans including strategy and implementation, profitability, and plan for continuous growth.
• Work cross-functionally to initiate, develop, and drive the segment growth pipeline.
• Lead select Innovation Stage Gate programs for regional as well as global opportunities.
• Drive prioritization of programs and effective resourcing for segment including Sales, Marketing, Communications, and TS&D.
• Liaison with other Dow businesses to drive synergy and growth.

Qualifications:

• Degree in engineering/chemistry, marketing or other business-related major.
• 5+ years’ experience in commercial role (sales/marketing)
• Demonstrated leadership skills including experience leading cross-functional teams
• Strong preference for experience in Silicone, Electronics or Automotive related industries.

Your Skills:

• Strategic thinking, data analysis and market strategy development.
• Influential leadership and strong interpersonal skills.
• Adaptability to change and an owner’s mindset.
• Ability to build relationships with both external and internal key decision makers.
• Hunter Mindset to proactively drive business growth.

Benefits – What Dow offers you

We invest in you. Dow invests in total rewards programs to help you manage all aspects of you: your pay, your health, your life, your future, and your career. You bring your background, talent, and perspective to work every day. Dow rewards that commitment by investing in your total wellbeing.

Here are just a few highlights of what you would be offered as a Dow employee:

• Equitable and market-competitive base pay and bonus opportunity across our global markets, along with locally relevant incentives.
• Benefits and programs to support your physical, mental, financial, and social well-being, to help you get the care you need...when you need it.
• Competitive retirement program that may include company-provided benefits, savings opportunities, financial planning, and educational resources to help you achieve your long-term financial goals.
• Robust medical and life insurance packages that offer a variety of coverage options to meet your individual needs. Travel insurance is also available in certain countries/locations.
• Opportunities to learn and grow through training and mentoring, work experiences, community involvement and team building.
• Workplace culture empowering role-based flexibility to maximize personal productivity and balance personal needs.
• Competitive yearly vacation allowance.
• Paid time off for new parents (birthing and non-birthing, including adoptive and foster parents).
• Paid time off to care for family members who are sick or injured.
• Paid time off to support volunteering and Employee Resource Group’s (ERG) participation.

Join our team, we can make a difference together.

About Dow

Dow (NYSE: DOW) is one of the world’s leading materials science companies, serving customers in high-growth markets such as packaging, infrastructure, mobility and consumer applications. Our global breadth, asset integration and scale, focused innovation, leading business positions and commitment to sustainability enable us to achieve profitable growth and help deliver a sustainable future. We operate manufacturing sites in 31 countries and employ approximately 35,900 people. Dow delivered sales of approximately $45 billion in 2023.

As part of our dedication to the diversity of our workforce, Dow is committed to equal opportunities in employment. We encourage every employee to bring their whole self to work each day to not only deliver more value, but also have a more fulfilling career.