Marketing Manager

Job Overview

Marketing Manager are involved in developing marketing campaigns to promote our in-house products and events. The role broadly includes planning, organising events, sponsorship, advertising, public relations and research. The focus is raising awareness of our Group of Companies to the public.

Main Duties & Responsibilities

• Preparing and delivering marketing plans within key objectives
• Working with in-house designers to produce materials of visual impact and within guidelines
• Involving each stage of campaign, and reporting results once completed
• Liaising with media and printers as required and managing the production of marketing materials such as leaflets, flyers, posters and social media.
• Liaising with events coordinators to maximise visibility to the public.
• Sourcing advertising opportunities and placing adverts in the press, radio or TV as appropriate to the product or service.
• Monitoring competitor activity and generating leads for products and services.

Sales & Membership

• Manage and execute effective membership recruitment and retention strategies as part of the Business Development Team.
• Achieve membership and income targets through proactive planning and sales support.
• Utilize CRM to manage, analyze, and update membership databases.
• Conduct market research to understand customer needs and create sales strategies.
• Monitor competitor activity to improve competitiveness.
• Evaluate marketing campaigns and prepare reports on recruitment, retention, and non-renewals.
• Handle membership administration, including point redemption and keeping members informed of promotional activities via social media.
• Coordinate membership events with colleagues.

Job Requirements

• Candidates must possess at least a Degree or higher in Marketing or any related field studies
• At least 6 years of working experience in the marketing field Industry
• Minimum 2 years of leadership experience
• Able to speak English and Mandarin
• Ability to deliver under pressure and meet expected deadlines.
• Strong organizational and follow-up skills.
• Able to independently carry out tasks given.
• Self-motivated, possess good personality and communication skills.
• Work well both independently and as part of a team and able to work under pressure.

Job Benefits

• EPF/SOCSO
• Medical Claim
• Annual salary increment
• Attendance Reward
• Annual Bonus
• Annual Leave
• Training Provided
• Allowance Provided