Marketing Executive

Advantech is the World’s No.1 Industrial PC manufacturer. We have been an innovator in the development and manufacturing of high-quality, high-performance computing platforms since 1983.

Advantech's corporate vision is to enable an intelligent planet. We are a global leader in the fields of IoT intelligent systems and embedded platforms. To embrace the trends of IoT, big data, and artificial intelligence, Advantech promotes IoT hardware and software solutions with the Edge Intelligence WISE-PaaS core to assist business partners and clients in connecting their industrial chains. Advantech is also working with business partners to co-create business ecosystems that accelerate the goal of industrial intelligence.

What We Value:

• Customer Partnership and Talent Invigoration
• Integrity and Certitude
• Focused Leadership

What We Believe:

Advantech believes in creating a conductive working environment that nurtures a culture that nourishes teamwork, cohesiveness and competitiveness amongst our employees. We aim to maintain a work environment that fosters personal and professional growth for all employees.

Responsibilities:

1. Brand Management:

• Work on building and maintaining the company's brand image and reputation.
• Ensure consistency in messaging across all marketing channels.
• Oversee online marketing activities, including website content, social media, email campaigns, online advertising and mobile marketing.
• Formulate and implement online marketing strategies to achieve business objectives.
• Identify target audiences and develop campaigns that resonate with them.

• Use web analytics tools to track and analyze the performance of online marketing campaigns.
• Prepare regular reports and provide insights to optimize strategies.

• Utilize CRM systems to manage customer data and personalize marketing efforts.
• Implement strategies for customer retention and loyalty.

• Stay updated on industry trends and changes in consumer behavior.
• Continuously adapt marketing strategies to reflect market dynamics.

Requirements:

• Candidate must possess at least a Bachelor's Degree, Post Graduate Diploma or Professional Degree in Marketing or equivalent.
• Excellent communicator and creative thinker, with an ability to use data to inform all decisions.
• Pleasant personality with good communication and interpersonal skills in English and Mandarin.
• Applicants should be Malaysian citizens or hold relevant residence status.
• Candidate typically needs to possess knowledge of computers and design.
• Ability to work in a team and interact effectively with people of all levels.
• Bonus experience and skills include Adobe Creative Suite, demand generation and inbound marketing.

How do your skills match this job?

Sign in and update your profile to get insights.

Your application will include the following questions:

• What's your expected monthly basic salary?
• Which of the following types of qualifications do you have?
• How many years' experience do you have as a marketing executive?
• Which of the following Adobe products are you experienced with?

Computer Software & Networking 11-50 employees