Job Responsibilities:
- Contribute to marketing plans and strategies, including ideation, creation of collaterals, distribution of collaterals, and measure and analyse impact/ ROI
- Attend and assist at events such as conferences, seminars and exhibitions
- Communicate with clients, affiliate networks and affiliate partners
Maintain and Manage:
- All online platforms including Website, Blog, Social Media, Advertising channels (develop plan and execute according to plan)
- All leads generated from online platform
Content:
- Developing and integrating content marketing strategies
- Copywriting for all online platforms and email campaigns, including but not limited to new initiatives, product technical updates, promotions and blogs
- Ensure websites are up to date and consistent with other public-facing marketing activities
- Ensure that all copy written is engaging in order to drive conversion rates.
Analysis:
- Manage and execute SEO & PPC campaigns
- Monitor online activity using tools such as Google Analytics
- Continuous review and active management of website and other online assets
- Competitor research and analysis
- Analytical analysis report, recommendations for improvement
Skills and Requirements:
- Degree in marketing or a related field
- Excellent communication skills, written and verbal, and be able to work in a structured way
- Understanding and experience in digital marketing (SEO, PPC, Google Analytics, Remarketing)
- Plan, execute, test (A/B multivariate) and measure conversion rate, manage user funnel
- Strong analytical skills and data-driven thinking
- Knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
- A reasonable level of HTML experience
- Strong skills in online marketing, branding, social media marketing and copywriting are desirable
- Be comfortable writing and communicating effectively about technology
- Up-to-date with the latest trends and best practices in online marketing and measurement.
Job Types: Full-time, Permanent
How do your skills match this job?
Sign in and update your profile to get insights.
Your application will include the following questions:
- What's your expected monthly basic salary?
- Which of the following types of qualifications do you have?
- How many years' experience do you have as a marketing executive?
- How many years' experience do you have in social media marketing?
- How many years of digital marketing experience do you have?
IME Group of Companies is a leading Product Design and Manufacturing solution provider in Malaysia established since 1980. Serving clients from automotive, aerospace, consumer goods, machinery and automation, electronic and electrical, oil & gas, engineering and manufacturing-based segment as well as government sectors (GLCs and education industries).
Our core business includes:
- Distribution of CAD/CAM/CAE
- Rapid Prototyping (3D Printers)
- 3D Scanners
- Consultancy and Engineering Services
- Technical Support
- Training and Certification Courses
Visit the Group’s website: www.cadcam.com.my for more information.
Perks and benefits: Medical, Miscellaneous allowance, Education support, Dental, Group Insurance Coverage, Handphone allowance, Pet.