Key Account Manager

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Job Responsibilities

• Assists in developing short and long term strategy for external referral business in line with the key business objectives.
• Works closely with RBC operations to ensure customers’ requirements are delivered timely.
• Provides market survey & identify areas for market penetration.
• Explores, evaluates customer needs and identifies new opportunities for business growth and development for Laboratory services.
• Works with customers in establishing & renewing Service Agreements with external Referral Customers.
• Responsible for the maintenance of good customer rapport.
• Ensures that new business proposals/projects are implemented in the most effective manner.
• Participates in hospital marketing activities such as roadshows, exhibitions, CME, etc. to achieve planned objectives & targets.
• Responsible for the timely and accurate submission of monthly marketing reports or any other reports as required from time to time.
• Communicates the Service Updates & promotional programmes with RBC Customers.
• Monitors customer feedback and continue to improve services rendered by Reference Business Centre.
• Assists in costing, packaging and pricing of services to improve service utilization and profitability while maintaining market competitiveness.
• Assists in developing business development strategies to promote targeted ancillary services in the local market as well as in the International market.

Job Requirements

• Bachelors degree in Science, Marketing, Business Administration or equivalent.
• At least 5 years experience in Healthcare industry.

Company Information

Registration No. 198901004482