Monitor merchants' performance by Areas to ensure merchants are on par with Shopee's current product promo/channel or campaigns. Work closely with merchants' account management.
Observe and report competitor activities/programs in respective Areas and review their effectiveness/threat/opportunities towards Shopee. Propose Quick Win actions to maintain competitiveness within Areas.
Explore green field areas within Areas for further expansion.
Achieve sales targets for co-funding & campaigns, leading to revenue increase.
Constantly ensure Shopee's presence is visible within Areas managed.
Identify high-potential accounts, converting them to Shopee merchants.