Head of Digital Media Strategy

Introduction

The Global Fund for a New Economy (GFNE) seeks a Head of Digital Media Strategy who will play a pivotal role in shaping the organization's digital media presence and influence. Reporting to the Director of Strategic Communications, this role will support a global network of partners, spokespeople, and national communications hubs to advance economic justice narratives through coordinated digital interventions. This is a unique opportunity for a strategic leader to drive digital content and campaign impact at the intersection of storytelling, movement building, and international collaboration.

About The Global Fund For a New Economy (GFNE)

Founded in 2024, the Global Fund for a New Economy (GFNE) is dedicated to building an economic system that benefits all people, protects our planet, and strengthens democracy. GFNE partners with leaders, changemakers, and innovative organizations to provide the strategic funding, partnerships, and infrastructure needed to drive this transformation.

As a remote-first organization, GFNE is committed to building a global team rooted in diversity, equity, and inclusion. We value a wide range of perspectives and strive to foster a collaborative, inclusive workplace culture that aligns with our mission. Our work spans partnerships with think tanks, community organizations, academic institutions, labor unions, and advocacy groups, building a global movement for a sustainable and democratic economy.

With founding support from the Hewlett Foundation, Open Society Foundations, the Ford Foundation, and the Omidyar Network, GFNE is prioritizing efforts in ten countries: Brazil, India, the United States, South Africa, Kenya, Germany, the United Kingdom, Colombia, Mexico, and Indonesia. Our current focus areas include exploring the economic opportunities and challenges of the green transition and addressing the impact of AI and emerging technologies. Specifically, GFNE will invest in field building, mobilize resources for the ecosystem, and support partner organizations through catalytic grants and strategic and operational support.

We invite those who share our commitment to a sustainable, inclusive, and equitable economy to join us in this transformative work.

About The Role

The Head of Digital Media Strategy will lead the digital content strategy and implementation work across GFNE’s global network. This includes building the capacity of 12 national Communications Hubs and a network of international spokespeople to engage effectively across platforms like TikTok, YouTube, Instagram, and WhatsApp.

The successful candidate will bring a dual focus: a long-term strategic vision to build digital media power, and immediate tactical support to enhance the visibility and influence of progressive economic narratives in online spaces. This role will operate across levels, providing direct support to partners while shaping the broader digital strategy for GFNE.

We are committed to building a globally diverse team and strongly encourage candidates from the Global South—such as Africa, South and Southeast Asia, and Latin America—to apply.

Responsibilities

The work will entail a range of activities, including:

Digital Strategy and Implementation

• Develop and lead a digital content strategy for GFNE’s network of Communications Hubs
• Build an implementation lab that supports pilots, experimentation, and shared learning across countries
• Provide training, coaching, and technical assistance to national teams on digital media production, strategy, and analysis
• Support international spokespeople and campaigns to adapt messages and formats for digital channels

Infrastructure and Network Building

• Map and strengthen digital content production capacity across the network
• Build relationships with leading digital creatives and organizations to enhance partner capabilities
• Design shared infrastructure, tools, and workflows to enable efficiency and scale

Trends and Insight Development

• Track digital trends and platform shifts that impact the economic justice field
• Build an internal knowledge base to inform strategy and content development
• Facilitate peer learning and shared insight across partner teams

Coordination and Rapid Response

• Work with the Strategic Communications team to plan for and coordinate digital content around global events
• Identify moments of opportunity for coordinated cross-country messaging
• Help ensure that digital media strategy is integrated into campaign planning

Strategic Development and Storytelling Innovation

• Collaborate with the Head of Media, Head of Messaging, and Director of Strategic Communications to shape GFNE’s global digital voice
• Test and scale new storytelling tactics to broaden audience reach and influence
• Guide the development of new spokespeople with strong digital presence

Person Specification

The Head of Digital Media Strategy will be a practiced leader in digital campaigning, content development, and narrative strategy. They will have:

• A strong track record designing and delivering impactful digital communication strategies
• Deep platform expertise and an understanding of what drives engagement and reach
• Experience using insights from social listening and analytics to inform content
• Significant experience in training and coaching others on digital media
• Experience managing consultants, creative teams, or content producers
• An understanding of economic and social justice communications, with a commitment to equity
• A practical, resourceful mindset and the ability to operate across strategic and operational levels
• Comfort working in remote, multicultural teams across time zones

Ideally, they will also bring:

• Basic design or editing skills
• Familiarity with third-sector communications and philanthropic ecosystems

Additional information

• We are committed to building a globally diverse team and strongly encourage candidates from the Global South—such as Africa, South and Southeast Asia, and Latin America—to apply
• Location: Remote, but travel is expected to meet colleagues from the Fund, partners, and allied organizations
• Working hours: Full-time. Some flexibility will be necessary to ensure effective working with a global team
• Compensation for this role will be competitive relative to the market in which candidates are based. The Fund is currently determining benefits packages. The details of these will be discussed with candidates in due course
• Salary will be paid in the local currency equivalent to the contractually agreed USD amount

The Global Fund for a New Economy is committed to building a diverse team. All qualified applicants will receive consideration, irrespective of racial or ethnic background, opinions or beliefs, gender, sexual orientation, health, or disabilities. We positively encourage applications from those from under-represented or marginalized groups.