Executive/Senior Executive, Digital Marketing (Corporate Communications)

Executive/Senior Executive, Digital Marketing (Corporate Communications)

REPRESENTATIVE ACTIVITIES

• Creative Development: Generate ideas and create content, including videos, ads, campaigns for the website, social media, presentations, brochures, exhibitions and events.
• Campaign Management: Work with supervisor to develop, execute and monitor initiatives to increase conversions and marketing ROI from digital and on-ground marketing campaigns. Work closely with internal teams, agencies, media buyers and other stakeholders to ensure digital and on-ground campaigns improve visibility and drive conversion goals. Generate weekly and monthly performance reports and analyze campaign effectiveness.
• Digital Advertising: Research market trends, audiences, competitors and consumer journeys to drive engagement and conversions.
• Quality Assurance: Ensure high-quality work and meet deadlines.
• Others: Support the department with other tasks as needed.

REQUIREMENTS

Education:

• Degree holder in Advertising, Multimedia Management, Marketing, Graphic Design or equivalent.

Experience:

• At least 2 years of working experience in Corporate Communications / Advertising / Marketing Communications / Public Relations / Digital Marketing or a related field.

Skills:

• Knowledge of marketing techniques and digital marketing channels and tools.
• Proficient in Adobe Creative Suite (Illustrator, Photoshop, Premier Pro) for shooting, editing and producing video and graphic content or equivalent.
• Knowledge of HTML, CSS, and basic web design principles is an added advantage.

Attributes / Behaviours:

• Team player who can work well with others and independently.
• Strong interpersonal and persuasion skills; able to build relationships across multiple teams and partners / agencies.
• Self-driven and analytical, with experience working in fast-paced environments with tight deadlines.
• May need to travel to other remote sites for events/campaigns when required.

* Candidates are encouraged to include the portfolio link in the resume.

Your application will include the following questions:

• Which of the following statements best describes your right to work in Malaysia?
• What's your expected monthly basic salary?
• Which of the following Adobe products are you experienced with?
• Which of the following types of qualifications do you have?
• How many years of digital marketing experience do you have?
• Are you experienced with copywriting and content creation?
• Do you have experience with Search Engine Marketing (SEM)?