Brand Manager

Job Responsibility

• Cross-Functional Collaboration: Work closely with sales, product, and customer success teams to align marketing and brand strategies.
• Customer Insights: Gather and apply customer feedback and insights to inform marketing and brand decisions.
• Industry Trends: Stay up-to-date with industry trends, best practices, and emerging technologies to continuously improve marketing and brand strategies.

Job Requirements

• Brand Positioning: Develop and maintain the brand's unique value proposition, personality, and tone.
• Brand Identity: Oversee the development and implementation of brand guidelines, including visual identity, messaging, and tone.
• Brand Messaging: Craft compelling brand stories and messaging to resonate with target audiences.
• Brand Asset Management: Manage brand assets, such as logos, imagery, and video content.
• Brand Consistency: Ensure consistent brand expression across all touchpoints, including marketing campaigns, product packaging, and customer experiences.
• Competitor Analysis: Monitor competitor brand activity and market trends to inform brand strategies.
• Brand Performance Tracking: Measure and analyze brand performance metrics, such as brand awareness, perception, and loyalty.

Job Benefits

Commissions

Incentives based on performance

Annual leave, sick leave, and public holidays.