Country Manager (Philippines)

• Serve as the face of the company in the Philippines, overseeing operations, fostering business growth, and maximizing profitability.

• Collaborate closely with regional and country brand teams, operations, CRM, risk management, agency teams, and head office for comprehensive reporting.

• Conduct thorough research on the Philippines market and adapt strategies accordingly. Implement and maintain a robust brand strategy ensuring uniformity.

• Develop annual budgets, create detailed marketing plans, and drive revenue and profit targets on a regular basis.

• Supervise external partners’ performance, SLAs, billing, and finance. Cultivate partnerships to enhance site performance.

• Spearhead marketing strategy development involving new technologies like apps, metaverse, and social commerce.

• Act as the regional expert on platforms such as Salesforce Commerce Cloud, GA4, and GTM. Provide insights on website performance to relevant teams.

• Contribute to high-level strategic projects within the company.

• Lead the recruitment, management, and mentoring of staff, ensuring optimal performance and growth.

• Bachelor’s degree in business administration, marketing, or a related field.

• Minimum 3 years of experience in the Digital Marketing industry.

• Strong understanding of the Philippines’ digital ecosystem.

• Essential expertise in Performance Marketing.

• Proficiency in English is mandatory; proficiency in Filipino or other local languages is advantageous.

• Ability to thrive in a matrix environment is beneficial.

• Willingness to travel overseas for business meetings and training at least 3 days monthly.

• Travel allowances, airfare, and accommodation are covered by the company.