E-Commerce Executive – TikTok & Live-Streaming

E-Commerce Executive – TikTok & Live-Streaming

We are seeking an enthusiastic and innovative E-Commerce Executive to lead the growth of our TikTok Shop and drive engaging social commerce campaigns. This role requires a unique blend of creativity, data-driven decision-making, and technical expertise in managing TikTok and other live streaming across platforms. You'll play a key role in managing TikTok shop operations, execute live-streaming campaigns, and drive GMV growth for brands like Bio-Essence, Dr. Dermis, amongst others TikTok Platforms.

KEY RESPONSIBILITIES:

• E-Commerce Operations:
  • Manage TikTok Shop operations, including enabler management, product listings, and visual merchandising.
  • Coordinate with brand teams to align campaigns with broader marketing strategies.
  • Oversee live-streaming activities on TikTok, Lazada, and Shopee to maximize GMV.
• Ecom Campaign Management:
  • Develop and execute innovative monthly campaigns to drive GMV and engagement on TikTok.
  • Collaborate with influencers and partners to ensure successful live-stream sessions (across TikTok, Lazada and Shopee).
  • Plan and oversee live-stream scripting, product demonstrations, and hosting arrangements.
• Content Creation and Partnerships:
  • Work with agencies to craft compelling social commerce content, including videos and live streams.
  • Build and manage strong relationships with influencers for long-term brand collaborations.
• Analytics and Strategy:
  • Track and analyze performance metrics (e.g., sales conversions, engagement, and ROI).
  • Leverage insights to optimize campaigns and enhance customer engagement strategies.
• Innovation and Experimentation:
  • Explore new tools and trends to innovate and elevate the shopping experience.
  • Stay updated with the latest TikTok and e-commerce trends to ensure competitive content.

REQUIREMENTS:

• At least 1-2 years’ experience managing TikTok E-com and livestreams with total work experience of 2-3 years.
• A solid understanding of TikTok's platform dynamics and the ability to integrate them into strategy and execution.
• Experience in managing live streams, and digital campaigns with exposure to ecom management on Lazada and Shopee platforms.
• Fluency in Bahasa Malaysia, English, and Mandarin, with excellent communication and presentation skills.
• Strong comfort with e-commerce platforms, data analytics, and ad performance metrics.
• A creative problem-solver with hands-on experience in live-streaming techniques.
• Any work done in skincare or FMCG is an advantage but not mandatory.

WHY JOIN US?

• Award-Winning Culture: We’ve been recognized as one of the HR Best Companies to Work For for the last 5 years – and for good reason!
• Creative Freedom: Got big ideas? You’ll have the freedom to give wings to your creativity, working directly with Marketing Manager to bring your visions to life.
• Grow with the Team: Be part of a dynamic team where you’ll have fun driving brand success while growing your career.
• Continuous Learning: Learning never stops here! You’ll have access to resources, mentorship, and opportunities to develop your skills and stay ahead in the game.
• Innovate & Lead: We thrive on innovation – from new product launches to bold marketing campaigns, you’ll be at the forefront of making things happen.
• Career growth and rewarding retention programs– for deserving employees, you can expect career growth, development and rewarding programs awaiting you!