Digital Product Specialist - Digital SME, Group Digital Product, Group Digital Banking

Responsibilities:

• Assist the Head of Digital SME in initiatives to drive channel strategies in line with growth plans.
• Leads and manage respective projects, develop business requirements that focuses on best-in-class customer experience.
• Define and execute the product vision, strategy, and roadmap for our digital products.
• Conduct market research and analysis to identify customer needs and market trends.
• Work closely with cross-functional teams including group tech, design, marketing, and sales to prioritize and deliver product features that meet customer needs and achieve business goals.
• Develop and maintain a deep understanding of our customers, their behaviors, and their needs.
• Define and track product metrics and key performance indicators to measure product success and identify areas for improvement.
• Collaborate with design and group tech teams to create user stories, wireframes, and prototypes to guide product development.
• Conduct user testing and gather feedback to inform product development decisions.
• Work with marketing and sales teams to create go-to-market strategies and launch plans for new product releases.
• Manage and prioritize product backlogs and ensure timely delivery of product releases.
• Continuously monitor and analyze product performance and customer feedback to identify areas for improvement and optimization.

Requirement:

• A degree in computer science, software engineering, information technology, business, finance, economics, or related fields.
• At least 3 to 4 years of consumer/SME-facing product development and product management experience.
• Has analytical and problem-solving capability.
• Empathy for users to discover and resolve their pain points.
• Self-starter, fast leaner and highly adaptable to new environment.
• Digital Native, with a strong understanding of the evolving digital landscape, technologies, and paradigms.
• Experience working with cross-functional teams including engineering, design, marketing, and sales.
• Excellent communication and collaboration skills.
• Experience with Agile development methodologies.
• Strong project management skills with the ability to prioritize and manage multiple projects simultaneously.