Digital Media & Event Marketing Executive

Digital Media & Event Marketing Executive

Work Location
Johor Bahru, Eco-Palladium (A-04-01-03, Pusat Perdagangan Ekoflora, Jalan Ekoflora Utama, 81100, Johor Bahru, Johor) - Free Parking

Job Overview
We are looking for an experienced Marketing Executive to assist in the planning, execution and optimization of our online and offline marketing efforts.

The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.

Job Description

• Manage and work on the creatives using Canva.
• Assist in the formulation of strategies to build a lasting connection with the audience.
• Plan and monitor the ongoing organisation's presence on social media.
• Launch optimized online adverts through Facebook, Instagram, LinkedIn etc. to increase awareness.
• Prepare online newsletters, social media posts, and promotional emails and organize their distribution through various channels.
• Provide creative ideas for content marketing and update the website.
• Management and formulate special highlights to bring in the right audience.
• Measure performance of digital marketing efforts using a variety of web analytics tools (Google Analytics, WebTrends etc.).
• Acquire insight into online marketing trends and keep strategies up-to-date.
• Maintain partnerships with media agencies and vendors.
• Preparation of marketing plan.
• Designing and conceptualizing sponsorship kits working with the Project Manager.