Digital Marketing Executive (Paid Ads)

Job Responsibilities

• Develop and implement effective paid advertising strategies to drive targeted traffic, lead generation, and conversions.
• Study clients’ brands to plan for and develop highly effective advertising campaigns and media plans.
• Analyse campaign performance data using various analytical tools and generate comprehensive reports with actionable insights and recommendations.
• Study campaign progress before preparing and conducting high-impact presentations during campaign reviews.
• Collaborate with the client servicing and creative team to ensure precise campaign execution is performed and all KPIs are met.
• Be aware of clients’ competitive landscape and proactively suggest strategies to help our clients remain at the forefront of their industries.
• Stay up to date with the latest trends, best practices, and platform updates in the paid advertising industry.

Qualifications and Skills

• Diploma or bachelor’s degree in marketing, Advertising, or a related field.
• Proven experience in managing successful paid advertising campaigns across multiple platforms, preferably for at least 2-3 years.
• Hands-on experience with Search Engine Marketing (SEM), Google Ads, Paid Search, Performance Marketing, Pay-Per-Click (PPC).
• Prior experience as Ad Ops/Ad Operations Specialist, Media Buyer/Media Buy Specialist, and Programmatic Specialist is preferred but not required.
• Proficient in MS Office and Google e.g Excel Sheets, Word Documents & PowerPoint Presentations.
• Required Skill(s): Search Engine Marketing (SEM), Google Ads, Paid Search, Performance Marketing, Pay-Per-Click (PPC), Google Analytics, Google Tag Manager, Facebook Ads Manager.
• Candidates with experience managing social media posting and scheduling tasks preferred.

Salary and Benefits

Salary range: RM2,500 – RM3,000 per month

• Annual salary review
• Performance bonus
• Annual & Medical leave
• Transport claim
• Meal claim
• Alternative work-from-home schedule

This role presents an opportunity for anyone looking to extend his/her experience in the digital industry and simultaneously grow with our company. Interested candidates, please submit your application to **@mediaplus.com.sg

We regret to inform that only the successful candidate will be notified.