Digital Marketing Executive (B2B) Content Creator (APPLY)

We broke our monthly GMV record by 200% in March 2021 despite pandemic!

Easy-to-use front desk system that facilitates day-to-day hotel operations.

Get more direct bookings. Commissions free. Local payment gateways.

Self-servicing hotel check-in, check-out and walk-in guest reservation.

Probably the most affordable Channel Manager that you have come across.

User-friendly website content management system built for hoteliers.

You would love to hear how our customers have made a significant difference after using Softinn.

Road to automation, reduce unnecessary operational hassle and generate more revenues.

Stand out from the other competitors, build a strong online presence.

Manage your hotel branches & franchises systematically regardless of the number of properties.

All tools and reports that you need to manage properties owned by others.

More than just an e-book. Tips, tricks and trends are included for knowledge enhancement.

One-stop knowledge center for Softinn users from beginners to experts.

New to Softinn? Book your slot to join our live training session.

We create and curate useful content about the topics that hoteliers are looking for.

We constantly innovate. Read more on our latest product releases & feature updates.

COMPANY

Hello from Softinn! We are a hotel technology service provider with a mission to make hoteliers' work easier.

Our mission is to make hoteliers' work easier. We intend to achieve that through next-generation hotel management software and hotel kiosks. Here's a one-minute video about our products.

We’re selling to forward-looking hoteliers in South East Asia. Most of our customers are in Malaysia, and some are from the Philippines, Indonesia, and Thailand.

About Marketing Team

The marketing team is passionate about digital marketing and inbound marketing. We work on both B2B and B2C marketing campaigns.

For B2B, we focus on generating sales leads for the sales team. For B2C, we focus on generating bookings for our hotel merchants.

Job Overview

Working at Softinn as a Digital Marketing Executive (B2B) means you will work on B2B lead generation. You implement acquisition funnels to get more qualified hotel leads for the sales team.

Job Responsibility:

• Generate sales leads and drive brand awareness.
• Create compelling video content, case studies, and resources tailored for hotel owners and hoteliers.
• Create content to drive awareness, including product demos, trending quirky videos, case studies, resources, articles, explainer videos, and thought leadership content.
• Distribute content on social media, blogs, and websites.
• Run and analyze advertisement campaigns to generate leads.
• Run and analyze email campaigns to generate leads.

Job Requirements:

• Passionate about B2B digital marketing.
• Experience in producing creative and strong storytelling content.
• Video production skills and familiarity with Canva, Filmora, and Capcut.
• Copywriting skills to create engaging blog content and compelling video scripts.
• Host and moderate interviews with guests in video production.
• Passionate about hotel technology (software, systems, and hotel industry).

Not Mandatory but BONUS if:

• Experience in the hotel industry is a plus.
• Public speaking experience.
• Graphic design skills.
• Familiar with HubSpot.
• Familiar with Google Analytics.

Report to Work options:

• Melaka branch.

You Should Join if:

• You seek a more casual working culture that encourages creativity.
• You believe a better product helps improve efficiency and bring smiles to hoteliers.

You should NOT join if:

• You don't enjoy learning new skills.

Salary Range:

RM 2,350 to RM 3,200 (with performance incentive and commission).

NOTE: Do state your expected salary if you have more than three years of working experience in related roles.

Employee Benefits

• Performance incentives and commissions.
• Free flow of snacks.
• Monthly potluck parties.

Additional Perks for Your Role:

• HubSpot CRM Certification (Certificate with your name on if you pass the test).
• Coursera PLUS Subscription (for training & development).

Softinn builds the next-generation hotel management system for boutique hotels in Asia Pacific.