Plan, launch, monitor and optimize Facebook Ad Campaigns. Developing and executing marketing strategies for conversion.
Identify opportunities to optimize and scale campaigns by tapping into the entire customer journey via omnichannel marketing.
Create and manage email campaign calendars.
Set up email campaigns, monitor and schedule email sends, compile and create insightful email reporting.
Work with the creative team to develop the campaign’s creative assets that are both engaging and cost-effective.
Optimize each funnel and marketing process (TOFU, MOFU, BOFU, nurture).
Handle all aspects of the media buying process; tracking, ad creation, optimization, scaling, reporting, driving positive ROI and scale.
Ask questions when not understanding.
Make suggestions for process improvements.
Job Requirements
Company Introduction: Over the past 5 years, we have trained over 5000 entrepreneurs from various industries and countries, spending over 5 million in advertising. Currently, the company is in a growth phase and continuously expanding its scale.
Candidate must possess at least a Certificate, Diploma or equivalent.
Required language: Mandarin.
At least 1 year of experience in Facebook advertising & copywriting/marketing field. (Experience in other online marketing-related roles.)
Strong passion in digital marketing and copywriting.
Able to complete tasks independently or with minimal supervision.
Detail-oriented, responsible, able to handle stress.
Good attitude, able to handle stress, likes to help people, and has good moral character.
Possess excellent communication skills, including with teams and entrepreneurs, strong teamwork and data insight capabilities.
Prior experience with marketing software/Webinar (e.g., Activecampaign, Clickfunnel, Webinarjam, etc.) is a strong advantage.
Able to write copy and have strong digital analytical skills.