Digital Marketer

Job Responsibilities

• Analyse and understand target audience behaviours to tailor marketing efforts effectively.
• Develop and implement comprehensive digital marketing strategies to drive patient engagement and increase clinic visibility.
• Develop and execute social media campaigns across platforms such as Facebook, Instagram and TikTok.
• Monitor social media channels, engage with followers, and analyse performance metrics.
• Manage and optimize paid advertising campaigns, including Google Ads and social media ads.
• Research, track and analyze consumer behaviour, trend, and implement research into digital marketing campaigns.
• Develop strategies to enhance patient engagement and retention through digital channels.
• Prepare reports and analytics on the overall performance of various marketing campaigns, including Key Performance Indicators (KPI).