Copywriter

Job Description:

About Dentsu

Led by Dentsu Group Inc. (Tokyo: 4324; ISIN: JP3551520004), a pure holding company established on January 1, 2020, the Dentsu Group encompasses two operational networks: dentsu japan network, which oversees Dentsu’s agency operations in Japan, and dentsu international, its international business headquarters in London, which oversees Dentsu’s agency operations outside of Japan.

With a strong presence in approximately 145 countries and regions across five continents and with 65,000 dedicated professionals, the Dentsu Group provides a comprehensive range of client-centric integrated communications, media and digital services through its five leadership brands—Carat, dentsu X, iProspect, Dentsu Creative, and Merkle—as well as through Dentsu Japan Network companies, including Dentsu Inc., the world’s largest single brand agency with a history of innovation. The Group is also active in the production and marketing of sports and entertainment content on a global scale.

www.dentsu.com

About Dentsu Creative

Dentsu Creative operates in over 21 markets worldwide with more than 2,200 dedicated specialists. Bringing together our Japanese heritage in craft, data and technology, and our deep understanding of media and contemporary culture, Dentsu Creative is a new global creative agency. Born in Japan, raised in a digital world. We help transform brands and business through the power of Modern Creativity: which creates culture, changes society and invents the future and is accelerated by our deep specialist expertise in digital experience, earned attention and entertainment.

The Copywriter involves in conceptualizing and bringing ideas to life through language and the written word, shaping consumer experiences across creative channels. The candidate will craft both short and long-form copy, establish tonal consistency and foster a culture of learning and growth.

Key Responsibilities:

• Develops narratives, scripts, storyboards, annotations, and treatments.
• Crafts clear, on-brand, and audience-targeted messaging.
• Presents ideas effectively to internal teams and, occasionally, to clients.
• Ensures adherence to brand guidelines, continuity, and positioning.
• Leverages technology creatively to solve business challenges.
• Contributes to pitch development.
• Drives quality and collaboration through briefs, reviews, and feedback.
• Identifies creative opportunities for client work with senior guidance.
• Collaborates with Art Directors to execute creative concepts under the creative director's direction.

Job Requirements:

• Degree in Marketing, Advertising, or Communications, or equivalent professional experience.
• Proven copywriting experience with a strong portfolio across formats.
• Skilled in crafting clear, on-brand messaging and presenting ideas confidently.
• Knowledge of brand guidelines and creative problem-solving using technology.
• Experience in pitch development and collaborating with Art Directors and Creative Directors.
• Strong storytelling, organizational, and mentoring skills.

Location: Kuala Lumpur

Brand: Dentsu Creative

Time Type: Full time

Contract Type: Permanent