Business Development & Marketing Analyst (Tourism)

About the Company
Our client is a renowned property developer with a legacy of successful projects since its inception. Specializing in retail investment, they have established themselves as a key player in the retail industry. Recently, they have expanded their horizons by entering the tourism market, merging the vibrancy of shopping experiences with the excitement of travel and tourism. The company is now actively building its marketing team to engage with customers across the globe.

About the Job

1. Drive Regional Business Expansion: Develop and implement strategies to expand Mitsui's presence in Indonesia by identifying market trends, key partnerships, and growth opportunities.

2. Strategic Partnership Development: Build and maintain relationships with key stakeholders, including tourism boards, travel companies, and other business partners.

3. Marketing Campaign Management: Lead and execute targeted marketing campaigns to boost brand visibility and foot traffic, leveraging data analytics for campaign segmentation and optimization.

4. Customer Engagement & Retention: Create initiatives to increase the value of existing customers while attracting new visitors, especially focusing on international customers from Indonesia and Malaysia.

5. Market Research & Analysis: Conduct in-depth research on market dynamics, consumer behaviors, and competitor activities to inform and adjust business strategies effectively.

6. Budget & Project Management: Oversee budgeting and allocation of resources for various marketing and business development initiatives, ensuring alignment with overall business goals.

Skills and Requirements

1. Bachelor’s degree in Business, Marketing, Economics, or a related field.
2. Minimum 3-5 years of experience in business development, marketing, or a related role, ideally within the tourism, retail, or airline industries.
3. Strong understanding of Asia Pacific markets, especially Indonesia and Malaysia, with experience in developing strategies for customer acquisition, retention, and market expansion.

Benefits & Allowances

1. Fixed Allowance: Living Allowance: RM 150 monthly to support daily living expenses; Transport Allowance: Mileage-based reimbursement for travel expenses related to business activities.

2. Company Phone: Free company-provided phone, including coverage for business-related calls and data usage.

3. Business Travel Allowance: Coverage for travel expenses, including meals, accommodations, and transport when traveling for business purposes.

4. Healthcare and Wellness: Comprehensive medical coverage.

5. Professional Development: Access to training programs, workshops, and courses to support career growth and skill enhancement.

6. Annual Leave & Paid Time Off: Standard annual leave and paid time off policies.

Skills: Business relationships, strategic planning, marketing, B2B, tourism marketing, Business Development Marketing Strategy, Airlines, Klook, Market Expansion, Tourism Industry, Southeast Asia Market.

Qualifications: No additional qualifications required.

Education: Associate Degree/Diploma.