We fuel the ideas and ambitions of our people with an environment built on Our DNA of Love, Entrepreneurship, Agility, and Passion – LEAP
We are a culture that empowers everyone to innovate and create solutions that will leave a positive impact on our communities and our nation, Touch ‘n Go will always be here to inspire our talents to grow as leaders and innovators giving you the power to make a difference.
Job Brief:
As a Digital Marketing Associate, your primary goal is to drive the growth of our digital presence and enhance our brand visibility across various online channels. You will be responsible for implementing and optimizing digital marketing strategies to attract, engage, and retain our target audience. By leveraging your expertise in digital marketing tools and techniques, you will contribute to the expansion of our customer base and increase our online conversions. This role will require a strong appetite to learn, self-initiative, excellent communication skills, good analytical thinking, a team player, a good attitude, and an outgoing personality.
Job Responsibilities:
- Digital Marketing and Paid Marketing day-to-day campaign planning, execution, monitoring, and reporting.
- Manage and build rapport with relevant stakeholders & Business Units.
- Work on data-related tasks: data extraction, analysis & reporting of campaign performance for each marketing platform.
- Provide administrative support in following up on invoices, vendor registrations, NDAs, and service agreements.
- Keep abreast of the latest trends, technologies, and best practices in digital marketing. Continuously seek opportunities to innovate and improve our digital marketing efforts.
Job Requirements:
- Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
- Proven experience in digital marketing, with a focus on growth marketing and lead generation.
- Proficiency in digital marketing tools and platforms, including but not limited to Google Analytics, Google Ads, Facebook Ads Manager, and TikTok Ads.
- Excellent written and verbal communication skills, with the ability to create compelling content for various digital channels.
- Analytical mindset with the ability to interpret data, generate insights, and make data-driven decisions.
- Creative thinker with a passion for innovation and problem-solving.
- Strong project management skills with the ability to manage multiple tasks and deadlines effectively. Good command of English and Bahasa Melayu, both written and spoken. Mandarin is an added advantage.
- 1 year of working experience in an agency is a bonus.
Our Perks & Benefits:
- Hybrid, Flexi hours, and home workplace subsidy.
- eWallet allowance.
- Unlimited office pantry fruits, snacks, and drinks.
- Mobile and broadband subscription reimbursement.
- Flexibility to opt for dependants coverage (spouse, child, parents, or parents-in-law) for outpatient medical benefits.
- Additional leave including family leave and paid care leave to care for family members.
- Medical coverage including dental, optometrist, mental care, maternity, registered Traditional Chinese Medicine (“TCM”), and Chiropractic.
- Corporate membership discount and many more to explore.
We believe that you have what it takes to fit into the Touch ‘n Go family and help revolutionize the Fintech industry by paving the way to a cashless society. If you're ready to take the next step, apply now!
Touch ‘n Go is an organization that strives to provide Equal Opportunity Employment, based on merit, qualifications, capabilities, and calibre. It is Touch ‘n Go’s policy to not discriminate based on age, race, religion, colour, or other personal status, identity, or characteristics. Fair Opportunity is Our Value and Practice. Please advise us of any accommodations you may need by e-mailing: mycareer@tngdigital.com.my
Note: Only shortlisted candidates will be contacted.