Agency Copywriter

Alexandre Bernard Advertising
Selayang Municipal Council
MYR 30,000 - 60,000
Job description

We are seeking a talented and creative Agency Copywriter to join our dynamic team. As a Copywriter, you will work closely with the creative, strategy, and marketing teams to craft compelling and engaging content for a variety of clients and industries. You will be responsible for creating persuasive and clear copy for advertising campaigns, websites, email marketing, social media, and more. The ideal candidate is a passionate wordsmith with a keen eye for detail, an ability to adapt to different tones and styles, and a strong understanding of marketing principles.


Responsibilities

  • Content Creation: Write clear, concise, and compelling copy across a wide range of mediums including websites, advertisements, social media, email campaigns, brochures, landing pages, and more.
  • Collaboration: Work closely with creative teams and clients to understand project goals and ensure the messaging aligns with the client’s objectives and brand voice.
  • Campaign Development: Assist in the ideation and development of creative concepts for marketing campaigns, ensuring that the copy is effective, engaging, and on-brand.
  • Editing & Proofreading: Review and edit your own work and the work of others to ensure accuracy, clarity, and consistency.
  • Client Communication: Communicate directly with clients as needed, including gathering input and feedback on copy drafts.
  • Research & Strategy: Conduct research into clients’ industries, target audiences, and competitors to produce copy that resonates with the intended audience and outshines the competition.
  • Brand Voice: Maintain and adapt each client's brand voice across different platforms and mediums while ensuring consistency across all content.
  • Time Management: Manage multiple projects simultaneously and meet tight deadlines without compromising quality.

Experience

  • Minimum of 2-6 years of professional copywriting experience, ideally in an agency setting.
  • Proven experience across different content formats (digital, print, social media, email, etc.).

Portfolio

  • A strong portfolio showcasing a variety of copywriting samples including website copy, advertisements, email campaigns, social media posts, and more. Must demonstrate creativity, versatility, and clarity.

Skills

  • Excellent written and verbal communication skills.
  • Strong command of grammar, punctuation, and style.
  • Ability to adapt writing style to different brands, industries, and audiences.
  • Proficiency in Microsoft Office and Google Docs.
  • Able to integrate AI outputs (ChatGPT etc.) with human creativity for best results.
  • Able to prepare presentation deck/slides with marketing strategies and ideas.
  • Basic understanding of content marketing principles and how copy fits within broader marketing strategies.

Education

  • Diploma or Bachelor’s degree in English, Communications, Marketing, Journalism, or a related field is preferred, but not required with relevant experience.

Personal Traits

  • Highly creative with a passion for writing and storytelling.
  • Detail-oriented with the ability to edit and proofread with precision.
  • Self-motivated, proactive, and able to work independently.
  • Strong organizational skills and ability to meet deadlines under pressure.
  • A team player who thrives in a collaborative, fast-paced environment.
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