Advertising & Promotion Executive

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Responsibilities

• Plan, develop, and execute advertising campaigns to promote the mall’s branding, seasonal events, and tenant promotions.
• Maintain and update detailed records of all marketing activities, invoices, and promotional materials.
• Organize and oversee events, roadshows, and festive promotions to increase foot traffic and tenant sales.
• Provide onsite support during major events, ensuring seamless execution and customer satisfaction.
• Manage the mall's social media accounts, ensuring timely posting and engaging content.
• Monitor and respond to customer inquiries and complaints related to mall events, promotions, or services.
• Collaborate with external vendors to design and install seasonal decorations and other visual merchandising setups.
• Work closely with tenants on all A&P related matters.
• Gather promotional updates and new arrivals from tenants for inclusion in mall-wide advertising.
• Perform ad-hoc tasks and responsibilities assigned by superiors.

Job Requirements

• Candidates must hold at least a Bachelor's Degree in Marketing, Business, Art/Design/Creative Multimedia, Mass Communications, Advertising/Media or equivalent.
• 2–5 years of experience in retail marketing, event management, or a similar role is required.
• Strong knowledge of advertising, digital marketing, and event management.
• Excellent communication, negotiation, and presentation skills.
• Creative, resourceful, and able to handle multiple projects simultaneously.
• Proficient in Microsoft Office, Canva, or other marketing tools.