We, the Franke company with its three divisions, are a world's leading supplier of products and services for domestic kitchens, the professional foodservice systems and the convenience store sector as well as for professional coffee making. With around 60 companies, we are at home on five continents. Over 8,000 employees constantly take on new perspectives to identify opportunities and turn them into inspiring, innovative solutions for tomorrow’s demands.
The Franke Home Solutions division is the world’s leading provider of smart systems for domestic kitchens. Drawing on a long history of reliability and expertise, we help our partners enhance their businesses and provide outstanding kitchen and cooking experiences to our consumers by offering complete solutions for food preparation and cooking.
About the jobAs a Trade Marketing Intern, you will support the development and implementation of marketing strategies aimed at increasing product demand and sales across various distribution channels.
Working closely with the Trade Marketing Manager and the whole Sales, Marketing, and Product Management teams, you will contribute to the creation and execution of effective trade marketing initiatives that align with the company’s commercial goals.
Under the guidance of the Trade Marketing Manager and reporting to the Italian Commercial Department, you will also assist in the analysis of pricing and discount policies, helping to assess their effectiveness in the market.
• Conduct competitor benchmarking to identify strategies and market best practices
• Analyze market trends to support strategic planning
• Prepare reports and actionable insights for the marketing and sales teams
• Assist in the coordination of trade marketing activities across multiple sales channels
For more information see: www.franke.com