Social Media Manager

Job Description

We're prepared to embark on a journey that breaks free from conventions, celebrating originality and creating unforgettable experiences. Are you ready to join us?

We are looking for an experienced Social Media Manager to join our strategic and colorful Global Marketing Team.

Who we are:

Welcome to our global community! We take pride in our diverse community of over 20,000 professionals from 70 different countries and cultures. At Costa, we believe in open communication, positivity, and support. We foster an environment built on trust and transparency, where everyone's voice is heard.

How you’ll live your ambition:

You will have the opportunity to join our creative and dynamic Social Media team, within the Global marketing department. You will be responsible for executing and growing our social media presence across various platforms, creating engaging content, and connecting with our audience in a way that embodies the spirit of our brand. This role offers the opportunity to travel frequently, experience our cruise destinations first-hand to capture authentic content, and impact our international social media management strategies.

Demonstrate your passion

• Develop and implement a comprehensive social media strategy to increase our online presence and improve marketing and sales efforts.
• Create, curate, and manage published content (images, video, and written) across all social media platforms, including Facebook, Instagram, Twitter, TikTok, and others.
• Monitor social media trends and adjust the strategy as necessary to ensure content remains fresh, relevant, and engaging.

Get things right

• Collaborate with the marketing team to align social media efforts with overall company goals and campaigns.
• Analyze key performance indicators and metrics, providing regular reports on the effectiveness of our social media strategy.
• Travel frequently on board our cruises to capture content, providing followers with real-time updates and an insider's view of the experience.

What makes you unique

• Your journey includes 5 to 7 years of experience as a Social Media Manager in global companies and/or advertising agencies, preferably in the travel, hospitality, or tourism industry.
• Familiarity with social media platforms and tools (e.g., Meta Business Manager, Buffer, Sprinklr, Capcut, Facebook, Instagram, TikTok, YouTube) and analytical tools (e.g., Google Analytics, Meta Insights, TikTok analytics).
• Experience in managing and implementing international campaigns and strategies is valued.
• You approach decision-making with a data-driven mindset.
• Your fluency in English is strong, and additional languages are a plus.
• You possess strong creative skills with an eye for visual content and storytelling, as well as excellent Influencer Marketing experience.
• You know how to work independently while keeping all stakeholders coordinated and aligned.
• You are available to travel onboard our fleet to best convey the guest experience.

Why Costa

• You'll shape captivating and innovative social media strategies, enhancing the customer journey.
• You'll be located at our Genoa offices, with the flexibility to work remotely.
• You will have the opportunity to travel often onboard our cruises.

Diversity Equity & Inclusion

Costa is a melting pot of different backgrounds, experiences, ages, and cultures. Each of us brings unique insights and perspectives. All of us are valued and respected for who we are. Costa is a global community where everyone belongs.

Join us, let's set sail on an unforgettable journey together. Apply today to drive success and live your ambition!

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