Social Media & Content Specialist

Fiorucci, which officially returned to Italy in 2022, embarks on a new and exciting chapter in its rich history under the leadership of its new CEO, Alessandro Pisani, and Creative Director, Francesca Murri. We are looking for a Social Media & Content Specialist to join the marketing team.

Responsibilities:

1. Management of social channels
2. Scheduling and publishing content on Instagram, TikTok, Facebook, and LinkedIn
3. Community management: daily interaction with the community
4. Monitoring KPI and supporting the creation of monthly reports and project recaps
5. Updating and supervising the editorial calendar using marketing planning tools
6. Copywriting for posts and social content

Content Production and Coordination:

1. Collaboration with the team for the development of social content
2. Content management: organization and management of assets for social and digital use
3. Coordination between internal departments and external suppliers (photographers, videomakers, stylists, graphic designers, etc.)

Content Creation – On Set & Day-to-Day:

1. Operational support during shooting, fitting, events, and backstage moments
2. Production of dynamic content that is consistent with social channels, even independently and in real-time

Trend & Competitor Analysis:

1. Research of emerging trends, languages, and formats
2. Proposal of new creative concepts and social strategies consistent with the brand's identity

KOL & Content Creators:

1. Research of KOLs and content creators in line with the brand's positioning

Ideal Profile:

1. 2-3 years of experience in similar roles, preferably in fashion, lifestyle, or creative agencies
2. Proactive attitude, visual taste, and strong aesthetic sensitivity
3. Excellent knowledge of Instagram, TikTok, and major scheduling tools (e.g., Later, Meta Suite)
4. Proficiency in Canva or Adobe Suite
5. Strong organizational skills and teamwork attitude
6. Excellent communication skills
7. Fluent English (spoken and written)
8. Bachelor's or Master's degree in Digital Marketing or related fields