Miu Miu Social Media Manager

JOB PURPOSE

The role is responsible for directly managing social media strategies and contents on all Miu Miu western social accounts (Instagram, Facebook, X, TikTok, YouTube, Snapchat, Pinterest, Linkedin), supervising and coordinating strategy and contents for all eastern social platforms (Weibo, WeChat, RED, Tencent, Douyin, KakaoTalk, Line, X Japan) in collaboration with Miu Miu local offices.

RESPONSIBILITIES

• Create organic editorial plan and calendar according to retail priorities and campaigns.
• Develop social media strategy per channel WW.
• Ensure constant monitoring of performances.
• Create and analyze reporting.
• Ensure the nature of the contents leads to the expected level of performances.
• Coordinate local teams.
• Coordinate with media teams or social paid strategies.
• Coordinate with communication teams, retail, style office, external art directors, and consultants.

KNOWLEDGE AND SKILLS

Minimum 3 years’ experience in a similar role. Very well structured and organized, precise, strategic mindset. Good sensibility towards fashion, both in terms of photo and video. Very good knowledge of all social media platforms both west and east. Result driven. Very good with PPT and Excel. Curious, passionate, and dynamic. Fluent in English.