Investment Content Manager

Investment Content Manager – 12-month contract

Key Responsibilities

• Content Development
  • Create, implement, and refine content that aligns with my client’s marketing strategy, targeting both institutional and retail clients.
  • Develop an editorial calendar featuring articles, reports, white papers, videos, and infographics on investment-related topics.
  • Generate original ideas for content covering a range of financial themes, including equity, fixed income, alternative investments, macroeconomics, ESG investing, and market trends.
• Localisation and Translation Support
  • Assist the marketing team by localising English-language financial content for the Italian market, including newsletters, websites, campaigns, articles, documents, videos, and subtitles.
  • Ensure translations are accurate, contextually relevant, and culturally sensitive while maintaining consistency with industry terminology and corporate tone of voice.
  • Collaborate closely with central teams to align localised content with corporate standards.
• Research and Analysis
  • Work with investment teams to gather insights and develop compelling content.
  • Translate complex financial data and concepts into clear, relatable, and actionable content for diverse audiences.
  • Liaise with the regional product marketing team and compliance to stay updated on industry trends, regulatory changes, and emerging topics.
• Content Creation and Editing
  • Write, edit, and proofread various content pieces, ensuring accuracy, clarity, and adherence to the company’s style guidelines.
  • Develop both long-form and short-form content, including social media posts, newsletters, investment insights, reports, and presentations.
  • (Not required but a plus) Utilize video and audio editing skills to create and adapt multimedia content.
• Channel Management and Distribution
  • Manage the distribution of content across various digital channels, including my client’s website, social media, email newsletters, and third-party platforms.
  • Optimize content for SEO, digital engagement, and lead generation, tracking key performance metrics to inform future strategies.
  • Collaborate with social media and marketing teams to increase the visibility of investment content through targeted campaigns.
• Stakeholder Collaboration and Management
  • Act as the main content liaison between the investment team, marketing department, and external partners.
  • Work with communications and public relations teams to share content with the media and position the organisation’s spokespeople as thought leaders.
  • Collaborate with product and sales teams to create content that supports client education, product awareness, and business development.

Qualifications

• Demonstrable experience in content creation, preferably in financial services, asset management, or investment advisory.
• Strong understanding of investment principles, financial markets, and economic fundamentals.
• Native Italian speaker with proficiency in English, experience translating financial content, and a strong grasp of industry-specific terminology.
• Writing, editing, and storytelling skills, with the ability to communicate complex financial concepts in an accessible manner.
• Familiarity with content management systems (CMS), SEO practices, and digital marketing tools.
• Video and audio editing skills are a plus.
• Proficiency in Office software, particularly Outlook, Word, PowerPoint, Excel, and Adobe.