EMEA Senior OEM Marketing Manager

General Information

Req #: WD00072711

Career area: Marketing

Country/Region: Italy

State: Milano

City: San Felice Segrate

Date: Friday, October 4, 2024

Working time: Full-time

Additional Locations:

• Italy - Milano

Why Work at Lenovo

We are Lenovo. We do what we say. We own what we do. We WOW our customers. Lenovo is a US$57 billion revenue global technology powerhouse, ranked #248 in the Fortune Global 500, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver Smarter Technology for All, Lenovo has built on its success as the world’s largest PC company with a full-stack portfolio of AI-enabled, AI-ready, and AI-optimized devices (PCs, workstations, smartphones, tablets), infrastructure (server, storage, edge, high performance computing and software defined infrastructure), software, solutions, and services. Lenovo’s continued investment in world-changing innovation is building a more equitable, trustworthy, and smarter future for everyone, everywhere. To find out more visit www.lenovo.com, and read about the latest news via our StoryHub.

Description and Requirements

Exciting opportunity to join our team in Milan, Italy! Become our new Senior OEM Marketing Manager for EMEA! This position will require extensive collaboration with the EMEA IDG OEM sales teams, marketing teams in regions, product & development teams as well as backend operations and supply chain teams. This role will be the driver to ensure implementation of IDG OEM capabilities end-to-end in support of the AP OEM business. The successful candidate must have extensive knowledge of BU processes and the ability to organize a broad matrix of resources to create new business capability. This role will track and manage OEM Design wins with the Sales team in region, to gain knowledge of new solutions and create customer story and testimonial pipeline. The EMEA Sr. OEM Technical Marketing Mgr. will be the central point for driving execution of the WW OEM marketing plan for the geo and across the BU, BGs and Segments.

The nature of this role is to create new organizational capability, promote OEM Solutions and train sales teams, drive customer and offering requirements, facilitate marketing & events all in support of growing the IDG OEM business. Must have the ability to anticipate, identify, and resolve problems across a multi-function organization.

Responsibilities:

• Drive geo Enablement. Partner closely with the geo OEM sales leader to establish processes and support needed in geo to support the OEM business model.
• Drive OEM growth in all segments within Commercial, manage the Customer Success initiatives.
• Train & support onboarding the OEM sales team, OEM Partners on WW OEM value proposition, GTM and program capabilities.
• Promote & drive awareness of OEM within the Geo.
• Work with OEM Sales to train Commercial Sales team on OEM and OEM opportunity identification.
• Work with OEM Product PMs and the OEM Portfolio manager to drive geo OEM requirements.
• Collaborate with Geo Marketing Manager and Geo marketing execution teams to drive the consistent WW OEM messaging in the geo (collateral, events, support geo in demand gen plan and so forth).
• Drive ABM Campaigns for OEM Specific Acquisition target accounts in region jointly with Sales.
• Drive development of new product and process capabilities to support customer requirements.
• Work across functions to remove sales execution barriers and drive change management.

Requirements:

• 5-7 yrs experience in OEM environment, Lenovo product operations, product management or related area.
• Knowledge of OEM business model and Lenovo product, development and backend processes.
• Able to manage an execution plan across broad matrix of resources and organizations.
• Strong presentation, communication and people relationship skills.
• Ability to motivate extended team through change management as we build new capability.
• Ability to present to and work externally with customers and partners, and to work across multiple geographies and time zones.

What We Offer:

• An open and stimulating environment within one of the most forward-thinking IT companies.
• Flat structures and fast decision-making processes.
• A modern and flexible way of working to combine personal and professional life.
• An international team with a high focus on Diversity & Inclusion.
• Attractive compensation package.

We are looking forward to discussing this opportunity with you soon! We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, religion, sexual orientation, gender identity, national origin, status as a veteran, and basis of disability or any federal, state, or local protected class.