Senior Marketing Manager, Made in Italy, Seller Services

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Senior Marketing Manager, Made in Italy, Seller Services

Sector: Marketing, Advertising and PR
Role: Senior Executive
Contract Type: Permanent
Hours: Full Time

DESCRIPTION

Amazon opened its virtual doors in 1995 and strives to be the world's most customer-centric company, where customers can find and discover anything they might want to buy online.

Amazon is seeking an experienced Senior Marketing Manager to coordinate the Made in Italy program strategy across 11 stores worldwide. This senior role will shape and execute the program's marketing vision, driving growth and brand awareness while ensuring consistency across multiple stores and channels.

Key job responsibilities:

1. Define and coordinate the Made in Italy marketing strategy and vision, ensuring alignment with Amazon's overall business objectives.
2. Develop and oversee the program's annual marketing plan across 11 international stores.
3. Coordinate the cross-functional collaboration on Made in Italy marketing and communication across PR, Social Media, Onsite Marketing and Advertising to ensure consistent messaging and maximum impact.
4. Drive the marketing strategy for Made in Italy Days deals event, including planning, execution, and performance measurement.
5. Increase Made in Italy brand awareness, by driving innovation in customer experience and discovery of Italian products and brands.
6. Coordinate the development of data-driven marketing initiatives to increase customer engagement and sales.
7. Mentor and develop junior team members while fostering a culture of excellence and innovation.

1. 5+ years of marketing experience, within digital marketing or e-commerce.
2. Proven track record of developing and executing successful marketing strategies at scale.
3. Excellence in stakeholder management and communication at senior levels.
4. Advanced analytical capabilities and experience with data-driven decision making.
5. Expert understanding of digital marketing channels and best practices.
6. Fluent in English and Italian.

1. Track record of launching successful marketing campaigns in multiple countries.
2. Experience in brand development and management.
3. Strong background in performance marketing and metrics-driven optimization.
4. Proven ability to drive innovation and change in a complex organization.

Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify and build. Protecting your privacy and the security of your data is a longstanding top priority for Amazon. Please consult our Privacy Notice (https://www.amazon.jobs/en/privacy_page) to know more about how we collect, use and transfer the personal data of our candidates.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information.