Consultant - Audience Engagement Specialist

About Avaaz

Avaaz is an international campaigning and advocacy organization that provides its global membership of almost 70 million people with opportunities to make our world a better place.

We’re one of the world’s largest online global campaigning movements, with people from every corner in the world taking action to close the gap between the world we have and the world most people everywhere want. This includes protecting human rights worldwide, supporting indigenous struggles, saving our planet from climate change and other threats, and fighting to stop disinformation and other cyber threats from undermining our democracies.

Our model enables people to channel their voices into a powerful collective force at tipping point moments to impact the pressing global challenges of our time, from climate and ecological collapse to human rights abuses and the dismantling of democracy. Avaaz is funded through small donations from individual Avaaz members, no big money from governments or corporations. This keeps us independent and allows us to keep a laser focus on doing what the world needs.

About the role

We’re seeking a highly creative and culturally plugged-in Audience Engagement Specialist to join our mission-driven and international team. The successful candidate will craft compelling, viral-ready visual content that helps spark action, shift narratives, and build people-powered momentum in defense of democracy, human rights, and global justice.

You will bring stories to life through visual design, short-form video, memes, reels, and platform-specific formats. You’ll be part of a small, passionate team working across timezones and languages, ideating with campaigners, creatives, and media strategists to deliver high-impact, socially shareable content for a global audience.

This position is a fulltime role with a6 months contract, with the possibility to extend. Youwill answer to the Head of Digital Content and Audience Engagement.

Responsibilities

Content & Visual Creation

• Create emotionally resonant, on-brand, and culturally relevant visual assets (videos, graphics, memes, reels, carousels, animations, etc.) for platforms like Instagram, TikTok, Twitter/X, Facebook, YouTube Shorts, and WhatsApp.
• Design compelling graphics for digital campaigns, landing pages, ads, petitions, and more.
• Produce short-form video content, from concept to edit, using vertical video trends and captions for accessibility.

Campaign Deployment & Analytics

• Coordinate and execute paid social media ad campaigns, optimizing visual assets and copy for engagement and conversion.
• Track content performance using analytics tools (Meta Suite, TikTok Analytics, Google Analytics, etc.), identifying actionable insights.
• Stay ahead of platform algorithm changes and shifting digital behaviors.
• Flag content or messaging that may carry brand risk and proactively suggest mitigation strategies.

Platform Strategy & Execution

• Monitor and leverage emerging trends, formats, and features across platforms to maximize organic reach.
• Drive cultural campaigning, engaging with relevant online conversations and moments in real-time.
• Develop and test hashtag strategies to support campaign narratives.
• Craft shareable micro-content and copy designed specifically for virality in WhatsApp networks, especially among multilingual and intergenerational audiences.
• Collaborate on crowd-sourced content strategies, engaging supporter submissions and user-generated content.
  
  

Qualifications

• Excellent writing and storytelling skills in English, other languages (e.g., Spanish, Arabic, French) highly desirable.
• Demonstrated professional experience in social media storytelling, digital content creation, and/or community engagement.
• Experience creating and managing production schedules and editorial calendars
• Experience booking interviews, writing prep documents and interview questions, producing interviews on tight deadlines, and cutting down conversations in post production
• Strong understanding of social media dynamics, especially TikTok, Instagram Reels, Threads, WhatsApp, and Facebook, including non-English speaking audiences.
• Demonstrated success in the creation of innovative content
• Video editing expertise (Final Cut Pro, Adobe Premiere Pro, CapCut, or mobile-native tools like InShot).
• Advanced design skills using Photoshop, Illustrator, After Effects, and Canva.
• Comfort working with tools like Figma, CapCut, Descript, and AI-enhanced design tools (e.g., Runway, Adobe Firefly, Midjourney for storyboarding).
• A strong sense of aesthetics, visual storytelling, and inclusive design principles.
• Ability to work with cross-cultural teams, prioritize among competing deadlines, and respond quickly to breaking moments.

Nice to Have

• Motion graphics / animation (Lottie, Rive, Adobe Animate)
• Podcasting or audio editing skills
• Familiarity with civic tech or online mobilization tools
• Past experience in campaigning, political communication, or social movements

Location

Avaaz is a virtual organization, with most of our work done online. Our staff are based in cities all over the world. For this role, we are seeking candidates who reside in Latin America, Europe, the Middle East, or Africa.

Avaaz will support you to set up a home or co-working environment that leads to excellence in delivery and long-term sustainability.

Compensation

The salary for this role is based on experience and location with a salary range of 32.600 - 41.930 Euro annually.

Application Timeline

We are reviewing applications on a rolling basis, and encourage all candidates to submit applications as soon as possible.

Our Recruitment Process

Avaaz undertakes a comprehensive recruitment procedure designed to select the most talented candidate for any given position. The recruitment process is comprised of the following steps:

• Application Review
• Screening Call
• Exercise
• Interview
• Offer Call

Avaaz’s Commitment to Equity and Inclusion

As a global organisation with millions of members around the world, it’s important to us that our team reflects the diversity needed to lead a movement of people from across the planet, rising to meet some of the most complex challenges humanity has ever faced. We believe we can only succeed by building a diverse team full of fresh perspectives and original ideas, and we are committed to creating a working environment in which everyone has an equitable opportunity to fulfil their potential.

Our team includes English as first and second language speakers, the self-taught and university educated, people with all sorts of professional backgrounds. If doing the job you just read about would make you excited to come to work every day, if you’re talented, hard-working and committed to making a difference - we want you to apply.

Avaaz does not discriminate on the basis of race, ethnicity, colour, ancestry, language and accent, national origin, citizenship, sex, gender identity or expression, sexual orientation, age, family/parental or marital status, religion, socioeconomic class, caste, disability or any other characteristic protected by law.

We’ll provide reasonable accommodations for qualified applicants with disabilities or special needs to participate in the application process, so please let us know if you have such a request when you apply.