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As an Analytical Consultant (AC), you will work with clients across various industries to optimize their online advertising strategies and help them achieve their business objectives. You will be the core point of contact for large customers on anything around data, in the form of analysis and strategic insights. You will do an in-depth search into data to uncover hidden opportunities and commercial insights for customers, to turn into compelling narratives. You will analyze their market coverage and Google campaign performance to spot new opportunities. You will develop data-driven methodologies to forecast returns and business outcomes based on client KPIs, improving our pitch effectiveness. You will help them optimize their profitability and branding investments and align their efforts with target audiences. You will share these insights as a trusted consultant with the customers as well as to sales teams internally.
To further scale your impact, you will help identify solutions and analyses that other customers and teams would benefit from and work together with a cross-functional team to scale and automate them. You will promote data fluency by sharing insightful dashboards to visualize key metrics that support their business objectives. You will educate clients and partners on Google's tools and APIs.
Our Large Customer Sales teams partner closely with many of the world's biggest advertisers and agencies to develop digital solutions that build businesses and brands. We enjoy a bird's eye view on the massive transformation occurring as advertising shifts to mobile and online platforms. We're uniquely situated to help shape how companies grow their businesses in the digital age. We advise clients on Google's broad range of products across search, video and mobile to help them connect instantly and seamlessly with their audiences.