TikTok Live Streaming Manager (Mandarin Speakers)

We are looking for a TikTok Live Streaming Manager who is creative, innovative, and results-oriented to manage and develop live streaming strategies to boost traffic, engagement, and sales conversions. If you have experience in e-commerce live streaming and want to grow in a dynamic environment, this is your chance!

Responsibilities:

• Live Streaming Strategy: Develop and manage TikTok live streaming strategies to increase traffic, engagement, and sales.
• Live Content Planning: Create and optimize live streaming content, including product selection, scripting, and interactive strategies to enhance viewer experience.
• Host & Team Management: Recruit, train, and manage live stream hosts and the team to improve overall performance.
• Data Analysis & Optimization: Monitor and analyze key metrics (watch time, GMV, engagement rate, etc.) to enhance the effectiveness of live streaming.
• Marketing Campaign Planning: Design promotional live streaming events based on TikTok platform characteristics to boost user retention and repeat purchases.
• Cross-Department Collaboration: Work closely with marketing, product, and supply chain teams to align live streaming content with the company’s overall business strategy.
• Platform Relationship Management: Maintain communication with TikTok’s official team to stay updated on policies and gain platform support to increase exposure.

Qualifications:

• At least 2 years of experience in e-commerce live streaming operations, especially on TikTok.
• Strong understanding of TikTok live streaming mechanics, traffic strategies, and user consumption behavior.
• Data-driven mindset, with the ability to optimize live streaming content and strategies based on insights.
• Proven team management experience, capable of leading a live streaming team and achieving performance targets.
• Market awareness with the ability to adapt live streaming strategies to current trends.
• Excellent communication & execution skills to effectively drive projects forward.
• Proficiency in English is required; Mandarin is a plus.

Preferred Qualifications:

• Experience in TSP (TikTok Shop Partner) or MCN (Multi-Channel Network).
• Familiarity with TikTok Shop, affiliate marketing, and monetization strategies.
• Mandarin language skills for better coordination with international teams.

If you are passionate, innovative, and eager to thrive in the e-commerce live streaming industry, join us and take your career to the next level!