Social Media Strategist

Join our dynamic team at CRUSITA, one of the leading fragrance companies dedicated to delivering exceptional products to our valued customers. At Crusita, we recognize the vital role of social media in connecting with our audience and building lasting relationships. Our brand thrives on creativity and engagement, and we aim to inspire through impactful content that resonates with our community. As we continue to grow and enhance our brand presence, we are looking for a talented Social Media Strategist to join our dynamic team. In this role, you will play a key part in developing and executing innovative social media strategies that drive engagement, promote our products, and strengthen our brand identity. Join us in our mission to inspire beauty and confidence, one post at a time.

Qualifications:

1. Proven experience in social media strategy and content creation.
2. Strong creative skills in visual design and storytelling.
3. Excellent communication and writing skills for creating engaging content.
4. Ability to coordinate and manage multiple projects simultaneously.
5. Proficient in using social media analytics tools to interpret data and inform strategies.
6. Strong organizational skills to handle logistical aspects of modeling and content production.

Responsibilities:

1. Content Planning: Develop and curate compelling campaign posts. Select featured products, define color schemes, and establish themes to engage audiences.
2. Visual Content Creation: Create inspiring photo and video mockups and provide guidance to the creative team for visual consistency.
3. Engagement Strategy: Plan and schedule posts to optimize engagement. Craft captivating captions that resonate with the brand's followers.
4. Collaboration with Production Team: Work closely with the photographer, videographer, and graphic designers to ensure visual content aligns with brand objectives.
5. Script Writing: Develop scripts for reels and videos to effectively convey the brand's story and message.
6. Performance Analysis: Analyze post performance and compile monthly reports. Track success and identify areas for improvement to optimize strategies.