Social Media Manager

1. Content Strategy and Planning - Develop and implement content strategies across various platforms (Instagram, Twitter, TikTok, Youtube, etc.).

1. Align with agency to create & develop content calendar, including thematic content, campaigns, and promotions.
2. Collaborate with creative team to create multimedia content (photos, videos, infographics, etc.).
3. Collaborate product teams to ensure cohesive messaging and brand consistency.
4. Maintain a consistent brand voice across all social media platforms, adapting to platform-specific styles and audiences.

2. Data Analytics & Reporting

1. Develop weekly/monthly reports with actionable insights to improve campaign, content strategy, and ROI.
2. Keep up with social media algorithm to ensure content is optimized for visibility and engagement.

3. Paid Social Media Ads - Brief and manage paid campaigns across social media platforms, including Facebook, Instagram, TikTok, etc.

4. Trend Spotting & Innovation - Stay updated on emerging social platforms, trends, and viral content, integrating these into brand strategy.

Qualifications

1. Bachelor’s degree in Marketing, Communications, Public Relations, Business, or a related field (preferred).
2. 3+ years of proven experience in social media management, content creation, or digital marketing.
3. Experience managing social media accounts for a brand, business, or organization.
4. Hands-on experience with social media advertising platforms and campaign management.
5. Proficiency with social media management tools.
6. Strong communication skills (both written and verbal) for creating compelling content and engaging with audiences.
7. Creative thinking and an ability to generate fresh ideas and unique approaches to social media campaigns.
8. Organizational skills to manage multiple social media accounts, content calendars, and campaigns simultaneously.
9. Time management skills to meet deadlines and prioritize tasks effectively.
10. Ability to work independently and collaboratively with teams.
11. Attention to detail to ensure high-quality, error-free content.
12. Problem-solving skills to troubleshoot issues with platforms or campaign performance.