Senior Global Brand Manager - Lifebuoy Core, FIFA, Indo + Vietnam

Unilever is currently hiring for Senior Global Brand Manager - Lifebuoy Core, FIFA, Indo + Vietnam based in Grha Unilever , Indonesia

About Unilever

With 3.4 billion people in over 190 countries using our products every day, Unilever is a business that makes a real impact on the world. Work on brands that are loved and improve the lives of our consumers and the communities around us. We are driven by our purpose: to make sustainable living commonplace, and it is our belief that doing business the right way drives superior performance. At the heart of what we do is our people – we believe that when our people work with purpose, we will create a better business and a better world.

At Unilever, your career will be a unique journey, grounded in our inclusive, collaborative, and flexible working environment. We don’t believe in the ‘one size fits all’ approach and instead we will equip you with the tools you need to shape your own future.

Job Purpose

This role sits in the Global Lifebuoy BG Marketing team and will primarily focus on driving unmissable brand superiority and long-term growth of Lifebuoy in Indonesia and Vietnam.

The role of the Senior Global Brand Manager reports to the Global Brand Lead who will be based in Indonesia. This is a high visibility role within Unilever globally and offers plenty of scope for independent brand and team stewardship, agency and cross-functional leadership, and creativity. The successful candidate will need to demonstrate high levels of passion, creativity, an entrepreneurial spirit, and strong leadership skills.

Main Responsibilities

You will be part of the global Lifebuoy Team (BG Marketing) based in Jakarta and will collaborate with teams from key markets such as Indonesia, Vietnam, and India. You will be responsible for holding together the plan by BU (Indonesia and Vietnam) for the brand and category. You will be the main point of contact for all the functions working on projects/engagement plans for this region.

1. Lead, inspire, and coach a team of 2 Assistant Brand Managers, all co-located in Jakarta, Indonesia.

2. Develop the strategic vision and growth roadmap for Lifebuoy in Indonesia and other SEA countries and be responsible for executing the plans.

3. Partner with cross-functional teams to ensure a robust innovation funnel across all platforms for Indonesia and Vietnam.

4. Collaborate with agency partners to craft winning communication strategies with a special focus on local cultural nuances.

5. Manage Lifebuoy’s brand performance, challenges, and opportunities in each of the markets to tailor the activity plan and strategy.

6. Be accountable for the analysis of the brand’s performance and proactively seek issues and opportunities from the analysis.

Candidate Criteria

Experience & Qualification

1. At least 8+ years of experience in consumer-facing industry across the SEA region, ideally in beauty and personal care categories.

2. Bachelor’s degree in business or communications or any related discipline.

3. Strong understanding of the P&L and what drives growth and margins for Unilever and our customers.

4. Experience in either brand crafting or local market deployment.

5. Deep understanding of retail landscape, customer dynamics, and media landscape.

Skill

1. Strong in local Indonesian/SEA insights and able to speak/write Indonesian fluently.

2. Storytelling ability: You know how to spot issues and frame them compellingly.

Leadership

1. You are energized by delivering fantastic results and are an example to others.

2. You are responsible for your own wellbeing and delivering high standards of work.

3. You are an inclusive motivator of people, creating an engaging climate around you.

Critical SOL (Standards of Leadership) Behaviors

1. PASSION FOR HIGH PERFORMANCE: Sets high standards for themselves.

2. PERSONAL MASTERY: Generates intensity and focus to motivate people.

3. CONSUMER LOVE : Invests time to understand consumer needs.

4. PURPOSE & SERVICE : Leadership is service to others.

5. BUSINESS ACUMEN: Creates sustainable growth with purpose.

6. TALENT CATALYST: Invests in people and creates an inclusive climate.

Note: Unilever embraces diversity and encourages applicants from all walks of life! We are committed to making reasonable adjustments to provide a positive, barrier-free recruitment journey. If you require any support to complete your application, please specify how we may assist you.

Additional Information

Please be aware that we require you to have working rights in the country where the role will be based. If successful, your application will be treated as a self-initiated Change Location Outside of Country (CLOC) transfer, meaning any relocation costs must be self-funded.

Unilever is committed to equity, inclusion, and diversity to drive our business results and create a better future for our employees and communities.