Product Marketing - Makassar

As a Product Marketing Specialist, you will help connect the product with its target audience. You’ll work with product, sales, and marketing teams to understand customer needs, create clear messaging, and drive product awareness and adoption.

Key Responsibilities:

1. Plan and manage product launches and go-to-market strategies.
2. Create product messaging that highlights key benefits for customers.
3. Research market trends and competitor products.
4. Develop marketing materials such as brochures, presentations, and landing pages.
5. Support sales with tools, training, and customer insights.
6. Gather feedback from users and use it to improve positioning and campaigns.
7. Track campaign results and suggest improvements.

Requirements:

1. Bachelor’s degree in Marketing, Business, or related field.
2. 2–5 years of experience in product marketing or similar roles.
3. Good communication skills—both writing and speaking.
4. Able to work with different teams and manage several tasks at once.
5. Have previous working experiences in property developer will be an added value.