Marketing Manager (B2B eCommerce)

Talent Hunts Indonesia; Daerah Khusus Ibukota Jakarta; Remote; IDR 200,000,000 - 300,000,000; Full time

Job summary

An innovative B2B eCommerce company is on the lookout for a dynamic digital marketing expert to join their team. This exciting role involves developing and executing comprehensive marketing campaigns across multiple channels, optimizing digital platforms for enhanced user engagement, and utilizing data-driven insights to refine strategies. The ideal candidate will have a strong background in performance marketing, SEO, and SEM, along with excellent analytical skills. Join a forward-thinking team where creativity meets data, and make a significant impact on brand growth and customer retention in a flexible work environment.

Qualifications

• 5+ years of experience in digital marketing with a focus on performance marketing.
• Strong understanding of web analytics tools and A/B testing.

Responsibilities

• Develop and execute marketing campaigns across various channels.
• Optimize website and mobile app to improve conversion rates.

Skills

Digital Marketing

Data Analysis

Performance Marketing

SEO

SEM

A/B Testing

Web Analytics

Communication Skills

Collaboration Skills

User Research

Education

Bachelor's degree in Marketing

Bachelor's degree in Business Administration

Tools

Google Analytics

Facebook Business Manager

Job description

Currently we are helping our client, a B2B eCommerce company, to look for an agile candidate to fill their seat in Marketing.

Responsibilities:

1. Develop and execute marketing campaigns across various channels, including email, social media, and paid advertising, to increase brand awareness and drive customer acquisition.
2. Optimize our website and mobile app to improve conversion rates and user engagement.
3. Conduct A/B tests and use data-driven insights to improve campaign performance and user experience.
4. Manage and optimize our ad campaigns on Facebook and Google.
5. Develop and execute SEO and SEM strategies to improve our search engine rankings and drive traffic to our website.
6. Develop and implement strategies for increasing customer retention and lifetime value.
7. Track and report on key performance metrics, and use data to drive decision-making.
8. Collaborate with cross-functional teams, including product and engineering, to ensure our marketing efforts align with our business objectives.

Requirements:

1. Bachelor's degree in Marketing, Business Administration, or a related field.
2. At least 5 years of experience in digital marketing, with a focus on performance marketing and data analysis.
3. Strong understanding of web analytics tools such as Google Analytics and Facebook Business Manager.
4. Experience with A/B testing, user research, and conversion rate optimization.
5. Proficiency in SEO and SEM best practices.
6. Experience managing and optimizing ad campaigns on Facebook and Google.
7. Strong communication and collaboration skills.
8. Ability to work independently in a fast-paced environment.
9. Fluency in Chinese is a plus.
10. Flexible and remote work is allowed, with preference given to candidates based in Singapore, Taiwan, and Hong Kong.