Marketing Manager

Established in 2017, PT. Tirta Kumala Sari has been distributing O.TWO.O, a cosmetic brand from China, providing high-quality facial makeup products with the aim of enhancing the beauty and elegance of Indonesian women. O.TWO.O has a tagline: “Make beauty become daily,” which we place on all of our campaigns and platforms. This tagline means that O.TWO.O provides a complete range of facial makeup products that can be used for daily activities and special events. With O.TWO.O, beauty can be obtained every day. O.TWO.O has elegant packaging and high-quality formulas, resulting in products you can rely on every day.

Qualification:

1. Bachelor's Degree in marketing, business studies, mass communication or any other related field
2. At least 4 years of working experience and exposure in retail and beauty industry
3. Proven experience as an online marketing and social media manager or similar role
4. Excellent command of written and spoken English and Bahasa Indonesia (Mandarin is a plus)
5. Excellent leadership, analytical, interpersonal skills, problem-solving and communication skills
6. Able to multitask and pay extreme attention to detail
7. Exhibit intercultural sensitivity, proactive, and resourceful
8. Understand digital marketing, SEO, SEM, Facebook Ads, and social media platforms
9. Excellent knowledge about beauty trends, cosmetics, and skin care
10. Able to join as soon as possible

Responsibilities:

1. Developing, implementing, and executing strategic marketing plans
2. Responsible for executing every marketing plan in online and offline platforms
3. Present ideas for the marketing strategy which include marketing programs, strategies, budget, etc.
4. Manage all relevant communication channels including but not limited to digital channels, social media, displays, and printed channels
5. Create, develop, monitor, and evaluate various strategies including risks and challenges in every branding, marketing, and selling plan to achieve company goals and take responsibility for every plan, risk, and problem faced in carrying out the work
6. Create, develop, evaluate and be responsible for developing the skills of the team, both hard skills and soft skills
7. Monitor all various KOL and affiliate channels
8. Conduct market research and analysis to identify consumer insights, market trends, and competitive landscape
9. Conduct product training when needed
10. Coordinate all public relations and activities.

Hair & Beauty Services 51-100 employees