Ownership of digital and social media output, helping the business develop its profile across these platforms.
Responsible for lead generation campaigns to generate a healthy pipeline for our sales team and manage the database & enquiry pipeline on the CRM (Salesforce).
Develop creative ideas and concepts, in partnership with the marketing team and senior members of the business to deliver effective marketing communication material.
Be an ambassador of the brand, ensuring all marketing communications material is on brand and that any messages are consistent in language and tone.
Work closely with and support the marketing team with all aspects of the marketing plan, specifically looking at emerging technologies and methods of improving marketing communications.
Collaborate with a roster of agencies and internal resources to ensure successful campaigns and projects are delivered on time and within budget.
Manage the marketing tools and collateral to support the sales team.
Monitor and analyze marketing trends for the industry, with effective reporting and analytical skills.
Work within a creative marketing team, planning and executing marketing campaigns that improve communication with customers.
Collaborate as part of multidisciplinary teams to deliver modern marketing campaigns based on research and insight.
Understand and assess customers’ or intermediaries’ needs, behaviors, and preferences, communicating in relevant terms.
Manage email campaign marketing, trade shows, and event planning.
Gather data for post-event marketing summaries.
Qualifications:
Proven relevant marketing experience of 3 – 5 years.
Strategic and analytical capabilities to develop a comprehensive market understanding and translate it to regional strategic plans.
Bachelor's degree in Marketing, Communication, PR, or Digital Marketing.
Ability to work under pressure and multitask.
Experience in marketing planning and managing marketing budgets.
Fresh graduates are welcome to apply.
Experience with Microsoft 365 applications like Excel, Word, PowerPoint; experience with graphic applications like Adobe Illustrator, Photoshop, Corel Draw is a plus.