ID - Industrial Control Offer Manager

Main Responsibilities:

• Master Offer Knowledge and Offer Environment
• Strong offer knowledge and sharp understanding of value propositions for market segments.
• Deep understanding of the key market segments, trends, competitive offer landscape.
• Understand and share Offer strategy with Business and Execute Marketing Plan
• Develop and execute product positioning strategy at market segment level, based on Schneider Electric’s product strengths and competition’s portfolio strength.
• Arrive at focused plan about which markets to target and which markets NOT to target based on fact-based segment level analysis.
• Implement the Marketing Mix (Product, Place, Price, Promotion) and define all necessary key actions to deploy offer strategy and growth action plans.
• Own pricing and profitability optimization of the offer portfolio.
• Manage and develop offer portfolio, deliver new offer launches, drive market share growth.
• Support the planning and execution of annual marketing & sales plan.
• Drive Offer Strategy Execution with Sales & Pre-Sales
• Ensure “qualification” of right pipeline of pursuits along with pre-sales, sales, and channels.
• Proactively engage with sales teams to maximize end user saturation through application/architecture by visiting customers regularly.
• Develop channel competencies and volume through smart pricing and promotions.
• Engage with cross-selling teams to increase market share in “sweet spots” identified in strategy.
• Engage Supply Chain team to ensure inventory management and delivery schedules.
• Marcom activities engagement for offer branding
• Design marketing programs to engage key stakeholders – End Users, Specifiers, Contractors, Panel Builders, Distributors, and System Integrators.
• Build a strong pull for offer portfolio through influencing specifiers.
• Align marketing program with offer launch roadmap.
• Close collaboration with global Offer marketing team to ensure roadmap evolution.
• Work with East Asia Zone for sharing market intelligence, success stories, business cases, and multi-country initiatives.

Qualifications

Strong Interpersonal & Communication Skills, high level of networking skills, Ability to excel in transversal role, Lead & Implement new initiatives, Lead to Change, be a part of a cross-cultural team & we expect a high level of contribution.

• Minimum 4 years of experience in Industrial Automation.
• At least a few years in hands-on Variable Speed drive Low Voltage, Medium Voltage (or automation components such as push buttons, pilot lights, signaling devices, and industrial relays).
• Strong understanding of market conditions and segments.
• Experience in business/strategy planning and execution.