Digital Marketing Manager

Talent Hunts Indonesia; Daerah Khusus Ibukota Jakarta; On-site; IDR 60,000,000 - 100,000,000; Full time

Job summary

An established industry player is seeking a dynamic Digital Marketing Specialist to drive innovative marketing strategies. This role involves developing comprehensive digital marketing plans, managing campaigns across various channels, and collaborating with cross-functional teams to enhance brand visibility. The ideal candidate will possess a strong background in SEO, SEM, and social media marketing, alongside excellent analytical skills to optimize performance. If you are passionate about digital marketing and eager to make a significant impact in a vibrant environment, this opportunity is perfect for you.

Qualifications

• 3+ years of experience in digital marketing with strong SEO and SEM skills.
• Excellent communication and analytical skills for data-driven marketing.

Responsibilities

• Develop and execute digital marketing strategies aligned with business goals.
• Manage digital marketing campaigns and analyze their performance.

Skills

SEO

SEM

Social Media Marketing

Email Marketing

Content Marketing

Analytical Skills

Communication Skills

Creativity

Interpersonal Skills

Education

Bachelor's degree in marketing

Bachelor's degree in business

Related field

Tools

Google Analytics

Marketing Automation Tools

CMS Platforms

Job description

Minimum Requirements:

1. Bachelor's degree in marketing, business, or related field.
2. Minimum of 3 years of experience in digital marketing or related field.
3. Strong understanding of marketing principles, including branding, lead generation, and customer acquisition.
4. Expertise in SEO, SEM, social media marketing, email marketing, and content marketing.
5. Proficiency in marketing automation tools, Google Analytics, and other marketing analytics platforms.
6. Excellent communication and interpersonal skills, with the ability to collaborate with cross-functional teams.
7. Strong analytical skills and the ability to use data to inform marketing strategies and decisions.
8. Experience with website design and development, including knowledge of HTML, CSS, and CMS platforms.
9. Familiarity with Indonesian market and consumer behavior.
10. High level of creativity and attention to detail.

Job Responsibilities:

1. Develop and execute comprehensive digital marketing strategies to support the company's business objectives.
2. Create and manage digital marketing campaigns, including search engine optimization, pay-per-click advertising, social media marketing, email marketing, and content marketing.
3. Conduct market research and analysis to inform marketing strategies and identify new opportunities for growth.
4. Collaborate with cross-functional teams, including sales, product, and customer service teams, to ensure marketing initiatives align with business objectives.
5. Manage the company's online presence, including the company website, social media accounts, and other digital channels.
6. Monitor and analyze marketing campaign performance, using data to optimize campaigns and increase conversion rates.
7. Develop and manage marketing budgets, ensuring campaigns are delivered within budget.
8. Stay up-to-date with industry trends and best practices, and continually improve marketing strategies to increase the company's visibility and effectiveness.
9. Lead and manage a team of digital marketing professionals, providing guidance and support to achieve departmental objectives.
10. Create and maintain reports on marketing performance, presenting data and insights to key stakeholders.