Content Strategist

ForgeFun
Daerah Khusus Ibukota Jakarta
IDR 100,000,000 - 200,000,000
Job description

Position : Content Strategist (Full-time)

Level : Grade 4-5

Reporting to : Creative Director

Hiring Needs : 1 headcount

Key Responsibilities:

  • Develop and execute a data-driven content strategy for the AI V-Tuber, tailored to target audience preferences and platform trends.
  • Oversee the production of content for platforms such as YouTube, TikTok, Twitch, Twitter, Instagram, and Threads.
  • Leverage analytics tools to track content performance, identify opportunities for growth, and refine strategies accordingly.
  • Build and maintain relationships with other creators, agencies, and brands for collaboration opportunities.
  • Represent the AI V-Tuber at virtual and physical events, conventions, and panels to boost visibility and industry presence.
  • Partner with developers and AI experts to enhance the V-Tuber’s functionality and interactivity.

Brand Development:

  • Ensure consistent branding across all platforms and digital touchpoints.
  • Work with designers to create visually appealing content, animations, and promotional materials.
  • Develop and manage merchandise campaigns, including concept creation, production, and marketing.

Team Building & Management:

  • Recruit and lead a multidisciplinary team, including animators, graphic designers, video editors, and social media managers.
  • Oversee workflows to ensure the efficient production of high-quality content.
  • Identify and implement revenue streams, including sponsorships, ads, memberships, super chats, and merchandise sales.
  • Negotiate partnerships and contracts with brands and advertisers.
  • Collaborate with AI developers to refine the V-Tuber’s voice, personality, and interactions.
  • Stay updated on the latest advancements in AI technology and integrate them to enhance the V-Tuber’s capabilities.

Crisis Management:

  • Proactively address potential issues, such as platform policy changes or technical disruptions, to minimize impact.
  • Develop strategies to maintain the AI V-Tuber’s positive reputation and adapt to evolving audience expectations.

Requirements:

Skills & Qualifications:

  • Background in AI, machine learning, virtual character development, or similar field.
  • More than 3 years of experience related to digital marketing and content creation. Specific experience with agencies or projects in the V-Tuber or streaming industry, would be highly preferable.
  • Understanding of the V-Tuber ecosystem, trends, and community culture.
  • Experience in building and managing a creative team.
  • Strong knowledge of video production, live-streaming software, and social media management tools.
  • Ability to interpret data and translate insights into actionable strategies.
  • Capability to build relationships with creators, brands, and industry professionals.
  • Knowledge of multiple languages to facilitate global reach.

Personal Attributes:

  • Creativity.
  • Visionary Thinking.
  • Tech-Savvy.
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