Digital Marketing Senior Executive

The Group Webmaster will be the primary person responsible for managing, maintaining, and optimizing idsMED Group’s digital communication platforms, including but not limited to the corporate website, social media accounts, and internal communication channels (idsMED Buzz). This role will ensure seamless digital communication, brand consistency, and technical performance across multiple platforms.

The Group Webmaster will work closely with the Digital Information Technology (DIT) Department, as well as other stakeholders to align digital assets with business objectives. Additionally, this role may oversee and support other associated digital platforms as required.

Responsibilities

• Manage and maintain idsMED Group’s digital communication platform, such as but not limited to corporate website, internal website (idsMED Buzz), ensuring it remains updated, secure, and fully functional.
• Together with the Group and Country Marketing Communication Team, ensure consistency in branding, messaging, and engagement strategies across all digital channels.
• Collaborate with the different departments in idsMED to plan and execute digital marketing campaigns, where required.
• Ensure all idsMED Group digital platforms remain user-friendly, relevant, and aligned with company objectives.
• Ensure proper SEO implementation and best practices to improve visibility and traffic.
• Monitor and analyze engagement, performance, and trends to provide insights and recommendations.
• Optimize idsMED Group digital platform speed, performance, and mobile responsiveness.
• Troubleshoot and resolve technical issues, liaising with developers or third-party vendors as needed.
• Coordinate with external agencies, developers, and platform providers for upgrades and enhancements.
• Train and support internal teams on digital tools and content management where necessary.
• Implement regular security updates, backups, and recovery plans for digital platforms.
• Ensure compliance with regulatory requirements, including data privacy laws.

Requirements

• Bachelor’s degree in IT, Digital Marketing, Web Development, or related field.
• 3-5 years of experience in website management, digital communications, or a related role.
• Strong knowledge of CMS platforms (e.g., WordPress, Sharepoint), HTML, CSS, SEO, and web analytics.
• Experience managing social media platforms and digital marketing tools is an advantage.
• Familiarity with internal communication platforms and corporate digital strategies.
• Knowledge of digital advertising, paid campaigns, and email marketing tools.
• Familiarity with graphic design tools (e.g., Adobe Creative Suite, Canva) is a bonus.
• Understanding of cybersecurity, data privacy laws, and compliance.
• Strong problem-solving skills, attention to detail, and ability to work independently.
• Excellent communication and collaboration skills to work with cross-functional teams.