Marketing Manager

We are a dynamic and growing company that represents a globally recognized brand of eco-friendly and innovative rubber slippers. With hundreds of stores worldwide, we are committed to sustainability, innovation, and delivering exceptional products that resonate with our customers. As a fast-growing global company, we offer exciting opportunities for career advancement and are now seeking a highly skilled Marketing Manager to lead our marketing efforts and elevate our brand presence both online and offline.

JOB SUMMARY As a Marketing Manager, you will play a critical role in shaping and executing our overall marketing strategy, ensuring alignment with business objectives. This role encompasses overseeing a team of digital marketing, social media, traditional marketing, and brand development to drive sales, enhance brand awareness, and build long-term customer relationships.

You will also be responsible for implementing effective marketing strategies that strengthen branding and/or boost sales while identifying and collaborating with KOLs (Key Opinion Leaders), influencers, and talents for marketing campaigns. Building strong connections with media companies to amplify our brand reach will also be a key focus.

KEY RESPONSIBILITIES

• Develop and implement comprehensive marketing strategies that align with the company's business objectives, focusing on both branding and sales growth.
• Oversee marketing campaigns across all channels, including digital, social media, traditional, and in-store initiatives.
• Monitor market trends, competitor activities, and customer behavior to identify growth opportunities.

Digital & Social Media Marketing

• Lead digital marketing efforts, including SEO, SEM, email marketing, and paid advertising campaigns.
• Strategize and execute campaigns on Instagram, TikTok, and other social media platforms to drive engagement and growth.
• Analyze social media and digital performance metrics to refine strategies and improve ROI.

Influencer & KOL Management

• Identify, recruit, and collaborate with KOLs, influencers, and talents to create impactful marketing campaigns.
• Build and maintain relationships with influencers to promote brand awareness and campaign success.
• Negotiate contracts, monitor deliverables, and measure the performance of influencer campaigns.

Media Relations

• Establish and maintain relationships with media companies to increase brand exposure.
• Collaborate with media outlets for press releases, interviews, and promotional activities.
• Coordinate with external agencies to maximize campaign effectiveness.

Traditional Marketing & Events

• Oversee traditional marketing activities, including print ads, billboards, sponsorships, and partnerships.
• Plan and execute promotional events, trade shows, and in-store activations.

Budget Management

• Manage the marketing budget effectively, ensuring maximum ROI on campaigns.
• Track and report on marketing expenditures and campaign performance.

KEY QUALIFICATIONS

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Minimum of 5 years of experience in marketing, with at least 2 years in a managerial role.
• Highly driven, dynamic, and results-oriented.
• Proficiency in Microsoft Word, Excel, and PowerPoint.
• Strong organizational skills, excellent communication, and problem-solving abilities.
• Highly adaptable and able to thrive under pressure while meeting tight deadlines.
• Proficiency in English (written and spoken).
• Experience in managing and growing social media platforms like Instagram and TikTok.
• A track record of working with KOLs, influencers, and talents to create impactful campaigns.
• Ability to establish and maintain relationships with media companies and agencies.
• Passion for implementing effective marketing strategies for branding and sales growth.

WHAT WE OFFER

• Be part of a fast-growing global company with exciting opportunities for career advancement.
• Competitive salary and benefits tailored to your expertise.
• A collaborative and supportive team culture.
• The opportunity to make a meaningful impact by creating job opportunities and driving business growth in Indonesia.
• The chance to represent a globally recognized and sustainable brand.

HOW TO APPLY If you are a highly dedicated, creative, and results-driven individual who thrives under pressure and wants to make a significant impact, we would love to hear from you! Please send your resume and a cover letter detailing your relevant experience and achievements to [Insert Application Email/Link].

Join us in shaping the future of a globally beloved brand while contributing to meaningful growth in Indonesia!