Digital Marketing Technology

Job Description

• Conducting research on new marketing & analytics technology trends and how it can be leveraged for the company purposes
• Analyze marketing business processes, identify improvement opportunities and translate them to business and system requirements
• Owning and driving the implementation of new marketing & analytics technology by liaising with related parties in the company
• Manage owned media marketing initiatives in the company
• Perform data & product analysis to provide insights and actionable items to improve marketing & business performance

Qualifications

• Graduated from reputable universities majoring in Computer Science / Information Systems / Engineering
• Strong problem-solving and analytical skills
• A self-driven individual who loves to learn in information technology fields
• Good communication skills to collaborate with other parties in the company to execute & monitor marketing initiatives
• Experience in doing customer segmentation for CRM campaigns
• Experience in executing and optimizing CRM campaigns
• Experience in doing event tracking for marketing & CRM campaigns is a plus
• Fresh graduates are welcome to apply