Manage and maintain the company's online store on e-commerce platforms (e.g. Shopee, Tokopedia, Lazada, and TikTok), including store setup, page design, product listing, and content updates.
Conduct market and trend research to identify new growth opportunities and improve brand positioning.
Drive e-commerce sales by implementing marketing strategies such as brand building, customer loyalty programs, and promotional activations.
Plan and propose marketing campaigns aligned with budgets and brand goals.
Analyze e-commerce data and sales trends to generate reports and actionable insights that inform business decisions.
Create and manage detailed campaign calendars, including Flash Sale, Double Date Campaigns (e.g. 9.9, 11.11), and other major promotional events.